Services Overview

YouGov offers a wide range of market research services. In fact, we like to consider ourselves sufficiently flexible that we look at our clients' needs first and at our 'toolkit' second.

YouGov services include:

BrandIndex

A daily measure of public perception of more than 1,000 consumer brands across 32 sectors, measured on a 7-point profile: general impression, ‘buzz’, quality, value, corporate reputation, customer satisfaction and whether respondents would recommend the brand to a friend. 2,000 British adults 18+ are interviewed daily, giving more than half a million interviews per year.

Visit BrandIndex website: www.brandindex.com

The YouGov Omnibus

The YouGov Omnibus produces fast, high quality and cost effective research that is insightful and reliable. Our UK / GB Omnibus - GB’s only daily with 2,000 responses - allows you to get from "Question to Answer" in 48 hours with a nationally representative sample. We also run International, Specialist (for example Scotland, London and Main Shopper) and Small Business Omnibus services which allow clients to reach targeted samples.

Visit Omnibus minisite: www.yougovomnibus.com

YouGov Consulting

YouGov Consulting provides clients with added-value advice based on data-driven analytics. We evolve research into high utility, strategic information for business leaders in the broad areas of brand, consumer behaviour and organisation as well as in sector specialisms such as financial, media, telecoms, retail.

Visit YouGovConsulting website: www.yougovconsulting.com

YouGovAlpha

YouGovAlpha uses primary research to gain insights into the market place performance of sectors and companies ahead of trading statements and publicly available information. Operating solely in the investment sector YouGovAlpha provides clients with a competitive edge in making their investment decisions. We work closely with our clients to understand their issues and objectives and then deploy our wide-ranging expertise to develop research solutions that deliver the precise information they require.

Visit YouGovAlpha website: www.yougovalpha.com

YouGovCentaur

YouGovCentaur is developing specialist panels covering Centaur's key markets, which include marketing, legal, financial services and engineering. The panels and the related research will be drawn from a combination of YouGov's proven market research capabilities and panel building skills and Centaur's unparalleled market access to these sectors.

Visit YouGovCentaur website: www.yougovcentaur.com

YouGovStone

YouGovStone is a joint venture between YouGov plc and Carole Stone, London's 'Queen of networking'. YouGovStone is developing Carole's highly successful networking business to create its own opinion leader specialist panels to undertake bespoke research. YouGovStone is also expanding YouGov's existing Think Tank product of top level opinion formers who at present come together four times a year to consider and provide feedback on the most important issues facing the country.

Visit YouGovStone website: www.yougovstone.com