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Candid opinions
Fast, qualitative insights
Flexible formats
Video voices in action
70% of UK adults have taken or plan to take a trip this year. But how do they choose where to go—and what really drives those decisions?
Video voices captures their thoughts, feelings, and planning process in their own words, adding human depth to the data.
Video voices rate card
We offer video answers in three formats, depending on your presentation needs. Response rates for Video voices vary depending on the topic of the question, audience being surveyed and whether the video responses are being published. For the UK National Omnibus (n=2,000), we guarantee 30 video responses. We also offer an open-ended text response for panellists who decline to record a video, which are delivered within the data tables.
| Deliverable tiers | What you’ll receive | Per question cost |
|---|---|---|
Raw responses | Unedited video clips Open-ended text responses for those who chose not to record a video (within data tables) | £3,500 |
Light edit | Single video with cleaned up responses, grouped into broad themes Unedited clips (optional) Open-ended text responses for those who chose not to record a video (within data tables) | £4,500 |
Curated insights reel | 3-5 minute thematically organised video reel featuring 8-12 most relevant respondents answers, with stats, titles, client branding and music overlaid Unedited clips (optional) Open-ended text responses for those who chose not to record a video (within data tables) | £6,000 |
Have more customised needs?
For larger projects involving multi-question video interviews or with targeted audiences, contact our qualitative research team for a custom research proposal. Speak to a researcher