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Customer success stories

Real stories are always more meaningful. We’ve curated a selection of impactful case studies to showcase how we tackle the trickiest research challenges, so you can understand how we might help you. Real brands. Real issues. And real solutions that power brands and inform decision-making.

How Excel London secured new partnerships with YouGov’s audience intelligence
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How Vion reversed stagnant category growth with YouGov
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How Coca-Cola Europacific Partners grows its shopper base
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How The Hygiene Bank raised awareness of hygiene poverty with YouGov
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How GambleAware used YouGov insights to tackle gambling harms
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How BRACK.CH built a high-impact research function with YouGov
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How BLKJ Havas boosted campaign effectiveness with YouGov
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How TEEG improved customer engagement with YouGov
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How Consensys scored global media coverage with YouGov insights
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How YouGov delivered insights on the plant-based market
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How Starlight Children’s Foundation created its best-performing campaign
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How Havas Village built a connected insights and audience platform with YouGov
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How Visa understood consumer sentiment with YouGov
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How CPG brand optimized marketing campaigns with YouGov
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How health & wellness brand tracked awareness and consumer perceptions with YouGov
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How leading American fashion retailer understood target personas in-depth with YouGov
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How new American activewear player measured brand awareness with YouGov
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How Mando-Connect became a thought-leader in loyalty marketing with YouGov
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How Bank Jago secured its position as a leading digital banking service with YouGov insights
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How Loacker optimized market performance and improved global strategies with YouGov insights
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From greenhouse to market: Harvest House drives growth with a data-driven approach
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How Cheerz achieved a 12pt increase in brand awareness with YouGov
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How Edelman used YouGov data to back their Cannes Lion award winning campaign
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Creating a new framework for crisis management with YouGov
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How Premiership Rugby scored new partnerships with YouGov’s audience intelligence
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How CRED tracked growth and boosted market positioning with YouGov
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How Citizens Advice mapped interest in home retrofit with YouGov
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Unilever: understanding online buyers
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How PepsiCo measured buying patterns to plan go-to-market strategies
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How Reuters Institute used YouGov Research to understand hard-to-reach audiences
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How Hamptons tracked 20% brand awareness increase following rebrand campaigns using YouGov
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How PlatanoMelón used YouGov's audience data to breakdown barriers and achieve growth
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How Fox Sports proves Ad Effectiveness for FIFA World Cup
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How Smitten Communications and JustAnswer generated 40+ press mentions with YouGov Surveys
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The Norwegian Consumer Council explored national attitudes to digitization with YouGov Surveys
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No matter your research needs, YouGov can help
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Researchers rely on YouGov to help them solve complex data requirements. From targeting hard to reach audiences, to multi-wave or recontacting surveys, you’ll be able to draw powerful insights for powerful outcomes.

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