US Advertisers of the Month for December: HBO Max, Salvation Army and Target

How Estrella maintains category leadership with shopper behavioral data

How many Americans went into debt for Christmas 2025?

Which brands saw the biggest gains in Ad Awareness over Christmas 2025? (US Edition)
How do American consumers verify online retailers before purchasing?
American trust in AI for retail: Consumer sentiment in 2025
[US webinar] YouGov Best Brand Rankings 2026 - US edition
How Fairtrade quantifies label value with YouGov’s Shopper Intelligence
US Biggest Brand Movers - December 2025
What Americans cared about in 2025: Retail, values, and the evolving shopper
Most Americans use AI but still don’t trust it
Which holiday ads are gaining the most attention in the US so far in 2025?
Immigration enforcement fears are changing US consumer behavior
What do Americans think of regulating unhealthy food advertising to kids?
What America's Gen Z really wants from brands: Values, ethics & authenticity
Among American perfume users, scent and price outweigh brand in fragrance choices
2025 holiday spending: most US adults are cooking more, spending less
US Advertisers of the Month for October: iPhone, Mucinex, and M&M’s
US Biggest Brand Movers - November 2025
Free, fast and convenient: How US shoppers want retail returns
Starbucks’ brand perception under Brian Niccol: a mixed brew
Rising costs are changing how Americans dine out
Check, please: US dining out report 2025
Why US consumer interest in Black Friday & Cyber Monday is cooling (2025 trends)
US Advertisers of the month for September: Powerball, Cracker Barrel and Home Depot
US consumers react to Ben & Jerry’s leadership change and brand activism
Holiday shopping 2025: What Americans buy, spend, and value at Christmas
US Biggest Brand Movers - October 2025
[Webinar] Dining out on a budget: How rising costs are changing America’s appetite
Beauty standards: US personal care brand rankings 2025
Enabling accessibility for visually impaired panellists
YouGov’s Panel Promise: what it is and why it matters
Who’s responsible for an AI agent’s purchase mistake? [ft. Michael Nevski]
[Webinar] Beauty standards: America's top personal care brands revealed
Cart of the deal: America’s appetite for Black Friday & Cyber Monday 2025