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Most Americans use AI but still don’t trust it
Which holiday ads are gaining the most attention in the US so far in 2025?
Immigration enforcement fears are changing US consumer behavior
What do Americans think of regulating unhealthy food advertising to kids?
What America's Gen Z really wants from brands: Values, ethics & authenticity
Among American perfume users, scent and price outweigh brand in fragrance choices
2025 holiday spending: most US adults are cooking more, spending less
US Advertisers of the Month for October: iPhone, Mucinex, and M&M’s
US Biggest Brand Movers - November 2025
Free, fast and convenient: How US shoppers want retail returns
Starbucks’ brand perception under Brian Niccol: a mixed brew
Rising costs are changing how Americans dine out
Check, please: US dining out report 2025
Why US consumer interest in Black Friday & Cyber Monday is cooling (2025 trends)
US Advertisers of the month for September: Powerball, Cracker Barrel and Home Depot
US consumers react to Ben & Jerry’s leadership change and brand activism
Holiday shopping 2025: What Americans buy, spend, and value at Christmas
US Biggest Brand Movers - October 2025
[Webinar] Dining out on a budget: How rising costs are changing America’s appetite
Beauty standards: US personal care brand rankings 2025
Enabling accessibility for visually impaired panellists
YouGov’s Panel Promise: what it is and why it matters
Who’s responsible for an AI agent’s purchase mistake? [ft. Michael Nevski]
[Webinar] Beauty standards: America's top personal care brands revealed
Cart of the deal: America’s appetite for Black Friday & Cyber Monday 2025
Are Americans buying themselves birthday gifts? [ft. Gina Gorman]
Workplace reputation check: the top brands Americans want to work for in 2025 overall and by sector
Younger adults drive demand for non-alcoholic beverage alternatives
McDonald’s Stance on Minimum Wage and Tipping Aligns With the American Public
US Advertisers of the Month for August 2025: American Eagle, NFL Network, and Head & Shoulders
[Webinar] America’s Black Friday & Cyber Monday outlook
US Biggest Brand Movers - September 2025
US hair care trends 2025: Consumer concerns, routines, and market
Are American diners experiencing tip fatigue? Mostly not.
US Advertisers of the Month for July: State Farm, Liberty Mutual, and Amazon Prime