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Consumer and retail

Time for some retail knowledge therapy? If you’re interested in the hottest trends in retail and consumer behavior, you’ll find it here. Access authentic insights into where people splurge and where they save – from fashion to food and beyond. Gain real-life insights with free research, articles, reports, and events.

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Happy hour: U.S. alcoholic beverage rankings 2026
Man holding beer
Costco vs. Aldi: Who wins the battle for America’s best value grocery brand?
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How Anthropic brought the public voice into its AI strategy
How much does sustainability matter when Americans buy clothes?
Fill up favorites: U.S. gas station rankings 2026
U.S. sport sponsorship impact rankings: 2026
Which beverage brands win with Gen Z, Millennials, Gen X, and Baby Boomers+?
Which U.S. hotel brands have the most satisfied customers in 2026?
Papa Johns is betting on a turnaround. How does the brand stack up?
Which AI brands have the most satisfied users?
Can Under Armour make premium pricing stick?
Sector favorability: Soft drinks makers
Sector favorability: Groceries
Sector favorability: Luxury fashion & beauty
Sector favorability: alcoholic drinks makers
Sector favorability: Fast food chains
Sector favorability: Leisure companies
Sector favorability: Supermarkets
Worth a sip: U.S. beverage rankings 2026
Which, if any, of the following is your favorite way to eat potatoes?
What Model Context Protocol (MCP) means for market research
Gen Z hotel rankings: How hotel brand consideration differs by generation
The AI tools winning with each generation: From Gen Z to Baby Boomers
Health of eating habits
What drives back-to-school shoppers’ purchase choices?
[US webinar] Shopping with AI: 2026 US Black Friday & Cyber Monday outlook
[On-demand US webinar] Recommendation champions 2026 - Exploring the brands driving consumer advocacy in the U.S.
U.S. emerging dining brands 2026: Chicken Salad Chick leads YouGov’s momentum ranking
Which brands stand out among brand-conscious clothes shoppers?
Anyone’s guest: U.S. hotel rankings for 2026
Gen Z's top water brands in 2026: What's quenching younger Americans' thirst?
Mapping channel relevance: How EHI built a data-driven framework for retail communication planning
U.S. AI brand rankings 2026: ChatGPT leads, but Gemini shows momentum
How often do you eat more than one meal that is made up of exactly the same food within two days?
The gender divide: How U.S. men and women shop differently
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