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Consumer and retail

Time for some retail knowledge therapy? If you’re interested in the hottest trends in retail and consumer behavior, you’ll find it here. Access authentic insights into where people splurge and where they save – from fashion to food and beyond. Gain real-life insights with free research, articles, reports, and events.

Nearly half of Australians would spend the holidays alone in the absence of their usual company
mom holiday stress christmas
Half of Singaporeans would spend the year-end holidays alone in the absence of their usual company
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Season’s eatings: the top Christmas foods in Britain, the US, Germany, and France
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How Fairtrade quantifies label value with YouGov’s Shopper Intelligence
Brands with the biggest Word-of-Mouth surge in APAC: November 2025
APAC Biggest Brand Movers - November 2025
Egypt Advertisers of the month for November: Amazon Prime, LinkedIn and YouTube
Volkswagen leads as Norway’s Advertiser of the Month
NetOnNet tops the list – YouGov’s Advertiser of the Month in Sweden
YouGov’s Advertiser of the Month in Finland: Coca-Cola takes the crown
Power claims the spotlight as YouGov’s Advertiser of the Month in Denmark
Christmas 2025 Retailer Appreciation Awards in The Netherlands
GLP-1 and the Nordic way: How weight-loss medicine fits into structured lifestyles
How Desperados drives premium growth in a declining market with YouGov Shopper Intelligence
[On-demand APAC Webinar] From likes to loyalty: Winning Gen Z in quick service dining in Australia
How brand origins influence Hong Kong consumers
Inside the luxury buyer journey – Conversion funnel insights for Dior, Chanel and Gucci beauty
Who really drives the holiday basket?
UAE’s vegan and vegetarian diners eat out more often – and discover new restaurants differently
Nordic Behavior Change Digest - Get ahead of the 2026 shopper landscape
Cocoa crisis: ​How inflation and consumer resilience are redefining the chocolate economy​
Two Singapores: Why heavy and light social media users need different marketing strategies
Panel power-up: YouGov Sweden doubles its shopper panel with passive data integration
APAC Biggest Brand Movers - October 2025
Weight and see: Belgian shoppers’ shortcut to health
Exploring UAE consumers’ shift toward sustainability
SpareBank 1 leads the charge – Norwegian YouGov’s Advertiser of the Month
Samsung surges ahead – YouGov’s Advertiser of the Month in Denmark
Billy’s takes the lead as Advertiser of the Month in Sweden
Comfort-first and quality-focused – How fashion preferences vary by age in Thailand
Poland: The deposit return system was introduced in Poland on October 1, 2025
Trend Reality in Ukraine
Brands with the biggest Word-of-Mouth surge in APAC: October 2025
FMCG Insights Calendar 2025
Sustainability in times of instability: how Dutch brands can lead with purpose
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