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Consumer and retail

Time for some retail knowledge therapy? If you’re interested in the hottest trends in retail and consumer behavior, you’ll find it here. Access authentic insights into where people splurge and where they save – from fashion to food and beyond. Gain real-life insights with free research, articles, reports, and events.

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Webinar: Seasoned shoppers, smarter choices – A Nordic perspective
Woman shopping - FMCG
Event
WEBINAR: 2026 in FMCG – time for Check-In after H1. Shopper. Retail. Trends.
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Event
Pride brand check 2026: Between purpose and impact - Denmark
LP-DK-Pride-Report-2026 Banner
Report
How FRoSTA identified shopper-driven category opportunities with YouGov Shopper
Case study
WEBINAR: Fresh insights for your year-end rally – YouGov Shopper Hungary
Event
India Advertisers of the Month 2026
Article
Real purchase behavior, shopper opinions, and retailer evaluations from YouGov's continuous shopper panels across CEE market.
Article
Sweden Advertisers of the Month 2026
Article
Norway Advertisers of the Month 2026
Article
Finland Advertisers of the Month 2026
Article
Denmark Advertisers of the Month 2026
Article
Pride brand check 2026: Between purpose and impact - Sweden
Report
Beauty Perspectives: Four tensions defining FMCG
Report
Singapore Advertisers of the Month 2026
Article
UAE Advertisers of the Month 2026
Article
Thailand Advertisers of the Month 2026
Article
Indonesia Advertisers of the Month 2026
Article
Canada Advertisers of the Month 2026
Article
Strengthen your retailer negotiations with shopper insights
Article
Balancing Health & Indulgence: The new reality of Dutch Out-of-Home consumption
Article
Influence in Hong Kong: Celebrities, brand collaborations and sponsorship impact
Report
Beyond Non-Food: How Action and Dealz Are Reshaping Retail in Poland
Report
GLP-1 and weight-loss drugs: How fast-track health solutions are reshaping FMCG
Article
The rise of pet-friendly retail in Hong Kong
Report
Dutch Summer report 2026: who tops the supermarket rankings?
Article
Lidl Comes Out on Top in Belgium’s YouGov Fresh Report
Article
Turn summer savings into market wins
Article
[APAC-ME webinar] Skip happens: The podcast consumption & ad reality check
Article
Emergency kits in Belgium: high awareness, low action
Article
From behavior to impact: How Fost Plus identified new recycling opportunities with YouGov
Case study
Trend Reality Summer 2026 Edition
Article
FIFA World Cup fever? Not yet: Only 35 % of Swedes look forward to 2026 tournament
Article
Winning the Nordic traveler: What drives airline choices and satisfaction in 2026
Article
Flying high: Nordics airline rankings 2026
Report
Category averages are steering your JBP off course
Article
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Retail and consumer solutions

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