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Powerful daily brand and competitor tracking, delivered instantly

YouGov BrandIndex API

Infuse YouGov BrandIndex data directly into your in-house systems, AI models, and client solutions.

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Media strategy campaigns - Campaign measurement - Intro

Instant access to powerful, daily brand and competitor tracking

  • Seamlessly ingest YouGov data directly into your internal BI tools to inform business strategies.
  • Future-proof your AI models from hallucinations and inaccuracies with YouGov's accurate, representative data.
  • Flexibly scale your research operations with your choice of high-velocity queries and search tools.

Get started

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Real brand health, delivered on your terms, covering up to 16 metrics

Media & communication metrics:
Advertising Awareness • Aided Brand Awareness • Attention • Buzz • Word of Mouth Exposure
Purchase funnel metrics:
Purchase Intent • Consideration • Current Customer • Former Customer
Brand perception metrics:
General Impression • Customer Satisfaction • Quality • Value • Corporate

56 markets worldwide

with sector-level insights

30 million+ panel members

sharing their views

27,000+ brands

tracked daily

No matter your research needs, YouGov can help

Our connected data ecosystem was built to bring answers to your burning questions.
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FAQs

Does YouGov provide API access to opinion data streams?

YouGov offers API access to our flagship data product solutions; brand tracking and brand health data via YouGov BrandIndex API or audience profiling data via YouGov Profiles API. Our APIs enable direct integration of YouGov data for business intelligence tools, marketing platforms, AI solutions, or custom applications requiring real-time opinion data. 

Is there public documentation for BrandIndex API, or do I need credentials to view it?

BrandIndex API documentation can be accessed by anyone here. A login may be required to view the full documenation.