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Most Europeans in six countries support banning social media for under-16s
Protecting, distracting, or taking control: Polarized finances shape Nordic FMCG
[WEBINAR] How to evaluate your promotion health & strategy
YouGov Insight Out. Inside the insights. Out for the evening.
Webinar: Winning in a market under pressure
First YouGov LSS election model in Denmark correctly projects losses for incumbent government and recovery of Danish People’s Party
New Nordic report exposes the hidden mental load behind everyday life
Food & Health Report 2026
2026 Danish general election: final call YouGov LSS election model shows close but stable race between left and right blocs
India Biggest Brand Movers - February 2026
UAE Biggest Brand Movers - February 2026
KSA Biggest Brand Movers - February 2026
The mood economy: what happiness means for everyday consumption
YouGov Best Brand Rankings 2026: Hong Kong
2026 Danish general election: first YouGov LSS election model shows close race between left and right blocs
Reaching real FMCG buyers: How to optimize campaigns with purchase behavior insights
Labor set for record win in South Australia as One Nation surges to second: YouGov poll
APAC Biggest Brand Movers - February 2026
Uniqlo leads YouGov’s fashion retail rankings for consideration, quality and value in Singapore
New YouGov research shows cautious optimism as Australians assess impact of under-16 social media ban
Sweden’s fashion landscape 2026: what brands need to know about shifting consumer consideration
Women’s cricket takes centre stage
[On demand EU webinar] The age of anti-ageing: What European consumers are doing to stay young
[APAC-ME webinar] The age of anti-aging: What consumers are doing to stay young
Australian financial outlook 2026: How consumers plan to budget, save and spend
Belgian Shopper Trends 2026 - How shoppers seek stability yet still treat themselves in uncertain times
YouGov and Circana launch Complete Market, delivering a unified view of shopper and market data
[On-demand EU webinar] Beyond the price tag - How value and quality shape fashion brand consideration
Webinar: Promotions: Short-term boost or long-term brand builder?
India Word of Mouth Risers 2026
KSA Word of Mouth Risers 2026
UAE Word of Mouth Risers 2026
Sweden Word of Mouth Risers 2026
Finland Word of Mouth Risers 2026
Norway Word of Mouth Risers 2026
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Discover how we’ve helped professionals tackle the trickiest research challenges, and how we could support you too, with our latest case studies.
“With YouGov’s rapid pre-test capabilities we are able to gain a valuable understanding of consumer sentiment so we can make data-informed, strategic marketing decisions before the ad launches on TV.”
Clare White, Head of Marketing Communications
Trust YouGov with your research
Researchers rely on YouGov to help them solve complex data requirements. From targeting hard to reach audiences, to multi-wave or recontacting surveys, you’ll be able to draw powerful insights for powerful outcomes.
