Submit an inquiry

Prefer email? We'll come back to you within 24 hours.

Get in touch

Book a demo

Ready to hear more?

Schedule a time

Call me

Prefer a call? We'll call you back within 24 hours.

Get in touch

Business

Access YouGov products and services as a business.

Sign inRegister as a client

Members

Take surveys and earn points as a member of the YouGov panel.

Sign inRegister as a member

Articles

Discover the latest fresh thinking about the world’s most exciting brands, accompanied by some fascinating facts. Prepare to immerse yourself in engaging editorial articles about the topics that matter to you most. It’s no secret, YouGov helps you stay in touch with reality.

How active are Brits? A look at the nation’s exercise habits
In-depth: What Brits want from an auto showroom experience
Brits are stretching smartphone lifespans and stepping up their spending
Most Brits aren’t buying new tech this holiday season
UK media & agencies round-up: trends and insights 2025
How high is the demand for subscription-style insurance in Britain?
[UK webinar] GB International traveller outlook: Trip trends for 2026
As easyJet marks its 30th anniversary, how is the budget airline faring with the public?
What do football fans think of the 3pm blackout in 2025?
October 2025: Consumer confidence rises for the first time since May
Royal Mail set to lead Christmas deliveries – and how other courier brands compare
The most-streamed TV shows for October 2025: Monsters, The Big Bang Theory, and Friends
Political favourability ratings, November 2025
A snapshot of public opinion ahead of the 2025 Budget
Cosmetic treatments in Britain: From curiosity to confidence
77% of Brits say streaming has replaced music TV channels
Government spending areas: perception vs reality
What drives British shoppers: quality, brand reputation, or sustainable packaging?
Christmas on a budget: how Britons are planning their 2025 holiday meals
How far Britons drive every day and what YouGov data says about driving habits
UK Biggest Brand Movers - November 2025
Scottish political snapshot, November 2025
How much does opposition to raising the basic rate of income tax vary by the level of increase?
UK Advertisers of the Month for October: Vinted, Polestar and TikTok Shop
Race, heritage, and British / English identity: what do white and ethnic minority adults in England think?
Mitchum’s armpit crisis leaves a mark on brand perception
Britons might use AI in financial service but not for advice
5G in the UK: Nearly half of Britons say the technology improves digital experiences
[Event] Auto Breakfast: Disruption, Data & Opportunity in the UK Car Market
Brits more comfortable using AI for trip planning than a year ago
[On-demand webinar] Banking on choice: The banks top of mind with consumers
Scouse of Fraser: Why Sports Direct chose Liverpool for its new flagship store
European Political Monthly: Where do Europeans stand on social media regulation?
European Political Monthly: Europeans and the cost of living
Summer 2025: Which travel destinations saw the biggest improvements compared to Summer 2024?
No matter your research needs, YouGov can help
Our connected data ecosystem was built to bring answers to your burning questions.
Get in touch

Real stories, real impact

Discover how we’ve helped professionals tackle the trickiest research challenges, and how we could support you too, with our latest case studies.

Vauxhall-Logo
TikTok Logo
Fox Sports Logo
havas4

“With YouGov’s rapid pre-test capabilities we are able to gain a valuable understanding of consumer sentiment so we can make data-informed, strategic marketing decisions before the ad launches on TV.”

Clare White, Head of Marketing Communications 

View case study

Trust YouGov with your research

Researchers rely on YouGov to help them solve complex data requirements. From targeting hard to reach audiences, to multi-wave or recontacting surveys, you’ll be able to draw powerful insights for powerful outcomes.