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Articles

Discover the latest fresh thinking about the world’s most exciting brands, accompanied by some fascinating facts. Prepare to immerse yourself in engaging editorial articles about the topics that matter to you most. It’s no secret, YouGov helps you stay in touch with reality.

Do Britons think Andy Burnham looks like a prime minister in waiting?
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Voting intention, 31 May-1 June 2026: Ref 27%, Con 18%, Lab 18%, Grn 15%, LD 13%
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What do Britons think are the biggest harms of social media for children – in their own words
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Europe public opinion tracker: top national issues
UK summer travel 2026: How inflation and travel costs are changing plans
What are Britons willing to do to increase defence spending?
Beyond fashion, can Vinted create a second-hand success story in other industries?
What do Britons think of Ferrari’s new electric car?
How YouGov accurately called the 2026 local elections
Familiarity with beauty tech far exceeds actual usage among British consumers
Food delivery services are mainly used as a treat in Britain, but high fees frustrate many
Premier League fans still say VAR is working badly
FIFA World Cup 2026 sponsorship: Will Brits notice, and where?
Most Britons think water and energy companies should be nationalised
YouGov News Tracker: 25-26 May 2026
Voting intention, 25-26 May 2026: Ref 24%, Con 19%, Lab 17%, Grn 16%, LD 14%
[Great Britain webinar] Skip happens: Why podcast ads still earn trust
How strong is UK support for rejoining the European Union?
Local elections 2026: what decided people’s votes, when did they make up their minds, and how have they reacted to the outcome?
As England win their eighth Women’s Six Nations on the bounce, what did the public make of this year’s tournament?
What do Britons think about Andy Burnham – in their own words
What is Britain’s second city?
What do Britons think about weight loss drugs – in their own words
Labour’s voter coalition broke more to left than right at 2026 local elections
What the UK public wants AI companies to know: 14 key themes based on 1K+ conversations
YouGov News Tracker: 17-18 May 2026
Do Manchester City fans think it’s the right time for Pep Guardiola to leave the club?
Most Britons are concerned about harmful ingredients in everyday consumer products
Labour members see Reform UK as a bigger threat to the party than Greens
How we prove our quality claim
How we ensure our samples reflect the real world
Voting intention, 17-18 May 2026: Ref 25%, Con 18%, Lab 17%, Grn 15%, LD 14%
With 150 former WH Smith stores likely to close, how has the TG Jones rebrand landed with consumers?
What do Labour members think of the party leadership, May 2026?
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