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Articles

Discover the latest fresh thinking about the world’s most exciting brands, accompanied by some fascinating facts. Prepare to immerse yourself in engaging editorial articles about the topics that matter to you most. It’s no secret, YouGov helps you stay in touch with reality.

UK fashion retailer rankings: M&S is the most considered fashion brand
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Caffè Nero warns of rising prices. Will they affect the company’s brand perceptions?
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Most Britons now believe World War 3 is likely in the next few years
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What do Britons think of gun restrictions in 2026?
Mother’s Day 2026: The beauty brands winning over UK mums
How short-form video on social media is impacting TV viewership in 2026
UK Word of Mouth Risers 2026
YouGov News Tracker: 9 - 10 March 2026
Voting intention, 9-10 March 2026: Ref 23%, Con 19%, Grn 19%, Lab 17%, LD 14%
How YouGov conducts voting intention polling
How are Britons using AI at work?
Most streamed TV shows in the UK 2026
UK Advertisers of the Month 2026
Which parties do Britons see as pro- or anti-Trump?
Consumer confidence rose in February 2026
Gender equality: Britons think more is needed, so what would they be willing to do and see done?
Weight loss drugs in Britain: How they’re changing grocery spending, takeaway consumption and food choices
How well known are notable women’s rights figures?
YouGov News Tracker: 1 - 2 March 2026
A warm reception for the 2026 Winter Olympics
UK public opinion on the US-Iran conflict
How strong is county identity in England?
2026 Winter Olympics UK audience statistics and sponsor recall: What YouGov data reveals
How do Britons feel about shoplifting?
What do the public think of AI-written articles – and should journalists have to disclose how they’ve used the technology?
Mythbusting claims about Gen Z and their phone habits
How popular is Donald Trump in Europe? February 2026
Ahead of the Galaxy S26 Ultra’s rumoured release, what do the public think of Samsung?
Debenhams Group scraps plans to sell PrettyLittleThing – but where does it fit into their portfolio?
What’s the answer to Quiz’s commercial misfortune?
Will a new owner take up Hobbycraft?
How popular are national leaders in Europe? February 2026
30 years of Pokémon – how have Britons engaged with the franchise?
UK financial outlook 2026: Consumer spending trends, budgeting habits and financial expectations
YouGov News Tracker: 22 - 23 February 2026
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