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Articles

Discover the latest fresh thinking about the world’s most exciting brands, accompanied by some fascinating facts. Prepare to immerse yourself in engaging editorial articles about the topics that matter to you most. It’s no secret, YouGov helps you stay in touch with reality.

[Great Britain Webinar] The new search journey: How AI is changing online discovery
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Snap poll: most Britons say Keir Starmer right to resign
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One in five British beer drinkers consume 14 or more units of alcohol per week
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Why are one in three Brits drinking less alcohol in 2026?
Britons tend to think Burnham should challenge Starmer for Labour leadership
How do views of Brexit differ between England, Scotland and Wales, 10 years since the referendum?
Western Europeans in six countries believe crime is rising
YouGov News Tracker: 14-15 June 2026
Most streamed TV shows in the UK 2026
British public tend to say harms of social media have outweighed the benefits
Etsy's brand visibility in the UK rises following recent campaign launch
Andy Burnham has become less popular ahead of the Makerfield by-election
Which podcast genres are most popular among men and women in Great Britain?
Voting intention, 14-15 June 2026: Ref 24%, Lab 19%, Con 19%, Grn 15%, LD 13%
[Great Britain webinar] Youth Sport Tracker: Understanding the next gen of sports fans
Britons talk about their favourite animals – in their own words
Eight in ten parents say social media use has a negative impact on children
Andy Burnham’s call for Thames Water’s nationalisation may be popular with the public
YouGov/Cebr consumer confidence index records largest monthly increase since 2021
What FIFA World Cup 2026 means for British grocery brands, pubs and food delivery services
UK fruit beer trends 2026: BrewDog Elvis Juice, JUBEL and Früli lead consumer awareness
The year of fruit beer: Tracking consumer appetite for fruit-infused flavours in the UK
Jet fuel fears have subsided - not that British holidaymakers were worried
UK Biggest Brand Movers 2026
Are Britons excited for the 2026 World Cup?
YouGov News Tracker: 7-8 June 2026
What do Britons think of Brexit, 10 years since the referendum?
Voting intention, 7-8 June 2026: Ref 25%, Con 19%, Lab 19%, Grn 14%, LD 12%
UK Word of Mouth Risers 2026
The grocery habits of higher-income Britons
How popular are national leaders in Europe? May 2026
How popular is Donald Trump in Europe? May 2026
[UK webinar] YouGov Consumer Duty Index
As OpenAI reportedly prepares an IPO, what do the public make of ChatGPT?
UK media consumption trends in 2026: TV, streaming and social media usage
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