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Articles

Discover the latest fresh thinking about the world’s most exciting brands, accompanied by some fascinating facts. Prepare to immerse yourself in engaging editorial articles about the topics that matter to you most. It’s no secret, YouGov helps you stay in touch with reality.

Do Britons think that CEOs of large firms deserve their high levels of pay?
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How do healthcare workers feel about the NHS, Spring 2026?
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As Greene King puts 150 sites up for sale, what do the public make of the pub chain?
Photo by Witthaya Prasongsin
What Britons think of Keir Starmer, in their own words
Boriswave: broken through or still just a mantra of the online right?
YouGov News Tracker: 10-11 May 2026
Voting intention, 10-11 May 2026: Ref 28%, Con 17%, Grn 16%, Lab 16%, LD 13%
How YouGov accurately called the 2026 Scottish Parliament election
YouGov’s was the most accurate seat projection of the 2026 Welsh Senedd election
Most Britons like the new Banksy statue
David Attenborough tops list of UK national treasures
UK Advertisers of the Month 2026
Six in ten Britons say prejudice against Jews a major or significant problem in UK
UK Word of Mouth Risers 2026
How do Britons think AI will impact the UK?
Why do Britons think young people have unhealthy attitudes to sex?
YouGov News Tracker: 4-5 May 2026
[UK webinar] Who’s flying high? A look at the airlines winning across the UK
Negativity towards Zack Polanski spikes following critical retweet of Golders Green police
Final YouGov MRP of the 2026 Holyrood election shows the SNP falling short of a majority
Voting intention, 4-5 May 2026: Ref 25%, Lab 18%, Con 17%, Grn 15%, LD 14%
Final YouGov MRP of the 2026 Senedd election shows Plaid Cymru on course to be the largest party
Will AI replace traditional software tools for small businesses in the UK?
The year, wrapped: How do consumers really feel about annual recaps from brands?
How popular are national leaders in Europe? April 2026
How popular is Donald Trump in Europe? April 2026
Should Canada be allowed to join the European Union?
April 2026: Household finance measures plunge as consumer confidence falls for the second month in a row
The Iran war and travel: How consumer sentiment towards Dubai, Israel, Turkey, and the United States has been affected since the start of the conflict
Sephora’s return to the UK is resonating with male consumers
Where does political opinion stand ahead of the 2026 local and devolved elections?
Europeans say national governments and EU handling energy prices badly
Crufts “controversy” boosts visibility but weakens sentiment for The Royal Kennel Club
Where does political opinion stand in Wales, ahead of the 2026 Senedd election?
YouGov News Tracker: 26 - 27 April 2026
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