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The Conservatives and Labour are on course for historic losses, while Reform UK are set for a breakthrough in Scotland 
Will the Walker Smith saga affect Waitrose's brand image? 
GAME closes its retail stores, but will consumers notice? 
What is the one news story the British public have heard most about in the last week? 
Why do Brits use different messaging channels? YouGov data reveals how ease, cost, and features make them dominant, while calls and SMS still serve key roles. 
Scots tend to oppose the existing ban on new developments 
A YouGov survey examines attitudes to the admission of all countries since 2000 
Discover the UK’s top QSR brands of 2026, from foods Brits love to the brands winning on value, quality and consideration across key demographics. 
As the Scottish parliamentary election campaign gets underway, just 27% of Scots believe the Scottish government is doing a good job 
Latest YouGov Westminster voting intention figures 
YouGov data shows messaging dominates communication in the UK, replacing calls for many, while AI features are emerging and skew toward younger users. 
YouGov European tracker series looks at Donald Trump's popularity in Britain, Denmark, France, Germany, Italy and Spain 
YouGov European tracker series looks at the popularity of the leaders of Britain, Denmark, France, Germany, Italy and Spain
As the Senedd election campaign gets underway, just 13% of Welsh people believe the Welsh government is doing a good job 
Johnny’s BBQ Buddies tripled its buyer base within a year, secured a strong foothold in the BBQ category, and unlocked a new segment of trend-driven shoppers. 
Priority Partnerships research establishes thought leadership in youth sports sponsorships, delivering data-driven insights on parent engagement, ROI, and brand growth.
They vary more on how effective such bans will be, however 
As the Green party’s support has grown, their stance on the environment has become a less central attraction 
What is the one news story the British public have heard most about in the last week?
Most Britons take a maintenance-led approach to ageing, with 34% taking preventive steps and 6% actively trying to slow or reverse ageing. 