United Kingdom 
United States 
Deutschland 
France 
España 
Italia 
International Which of the following countries do you consider to be the England national football team's main rivals?
How interested, if at all, are you in football?
The UK's sporting super weekend: What happens when every major event competes for attention?
Do you think there should or should not be a bank holiday in England if the England team win the World Cup?
FIFA wrong on Balogun call, say Britons
Awareness vs. Impact: Are sports-fashion partnerships influencing buying behaviours?
Past the halfway mark of FIFA World Cup 2026, which sponsors are making the biggest impression?
Do you support or oppose allowing pubs to stay open until 5am on Monday morning in order to allow fans to watch the England versus Mexico World Cup match?
Most 2026 World Cup watchers negative about hydration breaks, tend to be positive about increasing to 48 teams
86% of fans say live sports are becoming a luxury experience
Do you think that companies in England should or should not allow workers to finish work early if they want to watch the 5pm England kick-off in the World Cup?
Rugby union teams
- 1.England National Rugby Union Team52%
- 2.England Women's National Rugby Union Team42%
- 3.New Zealand National Rugby Union Team41%
- 4.Scotland National Rugby Union Team36%
- 5.British and Irish Lions33%
Formula 1 racing teams
- 1.McLaren F143%
- 2.Mercedes F140%
- 3.Aston Martin F1 Team34%
- 4.Red Bull's RB F1 Racing Team34%
- 5.Scuderia Ferrari31%
Rugby league teams
- 1.England National Rugby League Team44%
- 2.Wales National Rugby League Team32%
- 3.Scotland National Rugby League Team29%
- 4.Great Britain National Rugby League Team28%
- 5.Ireland National Rugby League Team20%
Motor racing teams
- 1.McLaren F143%
- 2.Mercedes F140%
- 3.Aston Martin F1 Team34%
- 4.Red Bull's RB F1 Racing Team34%
- 5.Scuderia Ferrari31%
Football clubs
- 1.FC Barcelona44%
- 2.Real Madrid41%
- 3.Liverpool F.C.39%
- 4.Manchester United F.C.38%
- 5.Rangers F.C.35%
Cricket clubs
- 1.England Lions Cricket Team43%
- 2.England National Cricket Team37%
- 3.England Women's Cricket Team34%
- 4.Yorkshire County Cricket Club26%
- 5.Australia National Cricket Team22%
American football teams
- 1.New York Giants24%
- 2.Chicago Bears23%
- 3.Dallas Cowboys23%
- 4.Green Bay Packers21%
- 5.Seattle Seahawks20%
Contemporary tennis players
- 1.Novak Djokovic48%
- 2.Venus Williams46%
- 3.Emma Raducanu42%
- 4.Carlos Alcaraz34%
- 5.Katie Boulter25%
Contemporary snooker personalities
- 1.Ronnie O'Sullivan53%
- 2.Jimmy White46%
- 3.John Higgins31%
- 4.Mark Selby30%
- 5.Judd Trump23%
Contemporary olympics and athletics personalities
- 1.Tom Daley54%
- 2.Katarina Johnson-Thompson47%
- 3.Simone Biles35%
- 4.Jonathan Brownlee33%
- 5.Max Whitlock28%
Contemporary golfers
- 1.Rory McIlroy42%
- 2.Tiger Woods31%
- 3.Colin Montgomerie30%
- 4.Justin Rose27%
- 5.Lee Westwood27%
Contemporary formula 1 personalities
- 1.Lewis Hamilton46%
- 2.Fernando Alonso40%
- 3.Lando Norris38%
- 4.Max Verstappen30%
- 5.Valtteri Bottas29%
Contemporary football players
- 1.Harry Kane53%
- 2.Lionel Messi53%
- 3.Marcus Rashford50%
- 4.Cristiano Ronaldo48%
- 5.Jack Grealish47%
Contemporary cricket players
- 1.Ben Stokes41%
- 2.Joe Root30%
- 3.Moeen Ali23%
- 4.Jonny Bairstow22%
- 5.Jofra Archer19%
All-time golfers
- 1.Rory McIlroy42%
- 2.Jack Nicklaus37%
- 3.Severiano Ballesteros33%
- 4.Tiger Woods31%
- 5.Tony Jacklin30%
Managers & coaches
- 1.Gareth Southgate55%
- 2.Harry Redknapp53%
- 3.Frank Lampard47%
- 4.Steven Gerrard47%
- 5.Jack Charlton47%
Women's football clubs
- 1.Manchester United Women F.C.33%
- 2.Chelsea F.C. Women28%
- 3.Liverpool F.C. Women27%
- 4.Manchester City Women F.C.25%
- 5.Arsenal Women F.C.24%
National football teams
- 1.England National Football Team55%
- 2.England Women's National Football Team53%
- 3.Brazil National Football Team41%
- 4.Spain National Football Team36%
- 5.Wales National Football Team36%
Sports teams
- 1.Team GB60%
- 2.Paralympic GB56%
- 3.England National Football Team55%
- 4.England Women's National Football Team53%
- 5.England National Rugby Union Team52%
Contemporary sports personalities
- 1.Tom Daley54%
- 2.Ronnie O'Sullivan53%
- 3.Harry Kane53%
- 4.Lionel Messi53%
- 5.Marcus Rashford50%
All-time sports personalities
- 1.Usain Bolt72%
- 2.Muhammad Ali72%
- 3.Mo Farah68%
- 4.Chris Hoy63%
- 5.Bobby Charlton63%
One in nine Britons who watched the UEFA Champions League final did so via an illegal stream
UEFA Champions League final sponsorship exposure metrics: Who won the game?
[On-demand webinar] Youth Sport Tracker: Understanding the next gen of sports fans