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Entertainment, arts, and media

What’s behind the headlines? On everyone’s movie watchlist? The hottest cultural trend? If you’re interested in films, music, the news, or the arts, discover the latest research below. Reveal the real story behind news stories, entertainment buzz and cultural influences with our free public data.

YouGov Behavioral: Digital Gamblers - Demographics, Psychographic & Behavioral Insights
The most-streamed TV in the UK, September 2025: The Big Bang Theory, Friends, and Wednesday
UK Biggest Brand Movers - October 2025
YouGov Behavioral: Top Film & TV (US & UK, September 2025)
Would British bettors consider AI for gambling and betting decisions?
The most-streamed TV in the UK, July 2025: Friends, The Big Bang Theory, and Squid Game
UK Biggest Brand Movers - September 2025
YouGov Behavioral: Top Film & TV (US & UK, August 2025)
How cinema format shapes snack spending and choices in Britain
How Excel London secured new partnerships with YouGov’s audience intelligence
UK Biggest Brand Movers - August 2025
[UK] Charity champions 2025: What’s driving donations in the UK
YouGov Behavioral: The Comedy Report - Audience Demand, Motivations and Demographics
UK Biggest Brand Movers - July 2025
Are podcasts going visual?
Who Bets on Tennis? Profiling the UK’s Tennis Betting Audience
Behind the wristbands - UK festival goer report 2025
UK Biggest Brand Movers - June 2025
How brands can win over Britain’s supplement consumers
Who reads and buys books in print?
UK soft drink brand rankings 2025
Jewellery finds a new audience in British men. Here's what they are buying & why
UK report - Star power: The role of individual athletes on sports fandom
What tech devices do Brits take on summer holiday – and why?
What do Brits really think about Father’s Day?
Tariffs putting Britons off investing in equities
Most Britons expect tariffs to push prices up
What do Britons make of emerging sports properties?
Tracking Nintendo Switch’s brand momentum in the UK ahead of Switch 2
UK Biggest Brand Movers - May 2025
How many apps do Brits download?
How often do Britons stream?
The most-streamed TV in the UK, March 2025: The Big Bang Theory, Adolescence, and Friends
What differentiates Britain’s electric vehicle owners from other car owners?
UK Biggest Brand Movers - April 2025
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