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Agencies

What do people really feel, think and believe about leading brands and advertising campaigns? Whether you work in an agency, or are simply fascinated by marketing, you can delve into reliable research on brand trends and advertising here. Get the real story and the latest innovative thinking about what creates campaign buzz.

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Content type
UK Biggest Brand Movers 2026
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Article
More than meets the ear: Great Britain podcast ads report 2026
woman listening to podcast
Report
FIFA World Cup 2026 sponsorship: Will Brits notice, and where?
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Article
[On-Demand Great Britain webinar] Skip happens: Why podcast ads still earn trust
Article
UK Advertisers of the Month 2026
Article
UK auto rankings 2026: ​Driving brand preference
Report
How to target World Cup audiences: activating fan segments for smarter ad campaigns
Guide
[On-demand UK webinar] UK's favourite auto brands: Who attracts attention, and who earns loyalty?
Article
[On-demand UK webinar] Insights without the team: Market research 101
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UK Biggest Brand Movers - April 2026
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How Spikes makes advertising effectiveness measurable with YouGov
Case Study
Best bites 2026: UK quick service restaurant rankings
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How Priority Partnerships turned survey data into industry authority
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[On-demand UK webinar] Debt, savings, and investing in 2026: The new consumer squeeze
Article
[On-demand UK webinar] The UK’s best QSR brands: who’s winning in 2026
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Forever young? Great Britain anti-ageing report 2026
Report
UK Biggest Brand Movers - March 2026
Article
Top threads: UK fashion retailer rankings 2026
Report
UK Biggest Brand Movers - February 2026
Article
Top in tech: UK consumer electronics rankings 2026
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Global brand health rankings reveal utility wins every time
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[On-demand UK webinar] Understanding the new health and wellbeing consumer
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From awareness to action: how effectively do the world’s top brands convert?
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Which brands saw the biggest gains in Ad Awareness over Christmas 2025?
Article
What types of ads worry British parents most?
Article
[On-demand GB webinar] YouGov Best Brand Rankings 2026 - Great Britain edition
Article
UK Biggest Brand Movers - December 2025
Article
Globetrotter guide: GB international traveler outlook 2026
Report
Which Christmas ads are winning UK consumers so far in 2025?
Article
How to connect research data with AI-driven audience activation
Guide
How Ogilvy helped Zurich Insurance explore the role of empathy in customer experience
Case Study
UK media & agencies round-up: trends and insights 2025
Article
[On-demand UK webinar] GB International traveller outlook: Trip trends for 2026
Article
The road ahead: UK next-gen car outlook 2025
Report
What drives British shoppers: quality, brand reputation, or sustainable packaging?
Article
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