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Consumer and retail

Time for some retail knowledge therapy? If you’re interested in the hottest trends in retail and consumer behavior, you’ll find it here. Access authentic insights into where people splurge and where they save – from fashion to food and beyond. Gain real-life insights with free research, articles, reports, and events.

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Dining out Report 2025 UK
Report
UK advertisers of the month of September: iPhone, Amazon and Virgin Atlantic
Article
Britain’s BNPL users: younger, female and financially strained
Article
UK Biggest Brand Movers - October 2025
Article
How GB consumers shop for autumn: Spending trends & habits
Article
Halloween spending & shopping trends 2025 in Britain
Article
Beauty standards:​ UK personal care brand rankings 2025
Report
YouGov’s Panel Promise: what it is and why it matters
Article
Young adults and women are more likely to buy beauty advent calendars in Britain
Article
Participation in mega-sale events like Black Friday remains strong, but interest declines
Article
Cart of the deal: Britain’s appetite for Black Friday & Cyber Monday 2025
Report
From signal to discovery: The resilient brand advantage 2025
Report
Free returns and flexibility: What UK shoppers expect from retailer return policies
Article
UK Biggest Brand Movers - September 2025
Article
JD Wetherspoon set to open 15 new pubs across the UK – and the public may welcome their arrival
Article
Coca-Cola looks to sell Costa – but where does the coffee chain stand with the UK public?
Article
Consumer confidence stagnated in August 2025
Article
How Britons’ baking habits shape appliance choices
Article
Soft drink consumer preferences 2025
Report
Suburban Brits divided on rapid delivery services
Article
July UK Advertisers of the month: Amazon, McDonald's and Lynx
Article
Screens, streams, and scrolls: Media consumption in Britain in 2025
Report
UK Biggest Brand Movers - August 2025
Article
Kids’ summer holiday habits revealed with key insights for brands and marketers
Article
[UK] Charity champions 2025: What’s driving donations in the UK
Article
UK Biggest Brand Movers - July 2025
Article
How Vion reversed stagnant category growth with YouGov
Case Study
Shrinkflation concern rises in 2025, but fewer Britons are changing shopping habits
Article
Who’s driving Britain’s restaurant economy? A closer look at frequent diners
Article
June UK Advertisers of the month: WhatsApp, Head & Shoulders and Oral-B
Article
How Londoners’ fashion preferences stand out from—and align with—the UK
Article
Is Britain still a tea-drinking nation?
Article
Behind the wristbands - UK festival goer report 2025
Report
UK Biggest Brand Movers - June 2025
Article
UK Gen Z snack preferences: Pringles, Walkers, Oreo lead early 2025
Article
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