• Overall index increased by +0.4
  • Retrospective (+1.5) and forward-looking (+2.6) household finance figures continue recovery
  • Perceptions of house prices worsened over the past 30 days (-3.2) and looking ahead to the next 12 months (-0.5)
  • Business activity measures improved over June (+3.6), as did outlook (+1.2)

Consumer confidence saw an improvement of +0.4 points amid a mixed public pood, according to the latest data from YouGov and the Centre for Economics and Business Research (Cebr). Headline measures rose from 104.9 to 105.3 in a month that saw Keir Starmer announce his resignation as Prime Minister.

YouGov collects consumer confidence data every day, conducting over 6,000 interviews a month. Respondents answer questions about household finances, property prices, job security and business activity, capturing their views on the past 30 days and on their forecast for the coming 12 months.

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Household finance measures continued their second month of upward trajectory, with retrospective figures rising from 82.5 to 84.0 (+1.5). Outlook saw even greater improvement, jumping from 82.7 to 84.1 (+2.4). Headlines from June showed that inflation was at 1.2% in June, surpassing expectations from some commentators.

Business activity measures also showed a positive trend. Workers appeared to have noticed more activity over the past 30 days, with scores rising from 104.7 to 108.3 (+3.6) – wiping out the previous month’s losses – while outlook saw an uptick of 1.2 points, rising from 115.5 to 116.7.

When it came to their own fortunes, employees were positive about the recent past, but more pessimistic about the future. Perceptions of job security over June improved from 90.8 to 92.1 (+1.3), but looking ahead to the next 12 months, employees were more worried, with scores falling from 118.7 to 115.3 (-3.4). The last time scores were at this level or this lower was November 2025.

Finally, homeowners were the only group whose perceptions grew more negative for both measures in the month of June. Scores for the past 30 days slumped from 114.0 to 110.8 (-3.2), while outlook declined from 130.5 to 130.0 (-0.5).

Sam Miley, Head of Forecasting and Thought Leadership, Cebr, said:June's index reading marks a second consecutive increase, suggesting enhanced resilience in consumer attitudes. Nevertheless, confidence does remain fragile in certain areas. Notably, there is still pessimism about future job prospects, with the forward-looking job security indicator sharply deteriorating. Amongst other factors, this likely reflects uncertainty driven by the conflict in Iran, continually tight monetary policy, and the general loosening UK labour market.”

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