United Kingdom 
United States 
Deutschland 
France 
España 
Italia 
International Stereotype that Germans hog sun loungers by 'reserving' them with towels is only held in Germany and Britain 
Meet Belgium’s most appreciated retailers of Summer 2026. Explore the winners and the shopper insights behind their success. 
See how EHI and YouGov Shopper mapped 11 communication channels across 8 shopper segments to build the Channel Relevance Atlas 2026 for retail media planning.
This question set is run every three months 
Get an exclusive first look at how shoppers across the Nordics are reshaping FMCG purchasing decisions in 2026. 
WEBINAR: 2026 in FMCG – time for Check-In after H1. Shopper. Retail. Trends. 
This report provides the data-driven insights needed to position Pride initiatives strategically, credibly, and effectively. 
How is AI changing the way APAC consumers search online? Watch YouGov's webinar breaking down the data across 4 markets. 
Since 2016, every three months, YouGov asks the public in Britain, Denmark, France, Germany, Italy and Spain what the top two issues from a list of 14 they consider to be the top problems currently facing their country. 
Most say the US has become a less reliable ally and a greater force for bad under Donald Trump, but majorities still want good relations with America. 
People across seven countries assess their nation’s global power and predict China will lead in technology and economic strength in 20 years.
NATO and national defence: Majorities remain positive about NATO and value military alliances, but many resist the sacrifices needed to raise national defence spending.
Climate change, military attack and extremism rank among the biggest global threats, while views differ on which countries pose the greatest danger.
A YouGov survey across seven countries explores global threats, NATO and defence, shifting world power, and relations with the US under Donald Trump.
Nearly three in five Australians believe the United States has become less friendly towards Australia under President Donald Trump 
Using YouGov Shopper Intelligence, FRoSTA analyzed both purchasing behavior and shopper perceptions to identify key growth drivers and category weaknesses.
Join YouGov Shopper Hungary webinar on 10 September for fresh shopper insights, category growth drivers and key findings from our latest Shopper Study. 
Discover which brands are recording the greatest growth in word of mouth marketing in India, based on YouGov BrandIndex data analysis and insights. 
Discover which brands are recording the greatest growth in word of mouth marketing in Sweden, based on YouGov BrandIndex data analysis and insights. 
Discover which brands are recording the greatest growth in word of mouth marketing in Finland, based on YouGov BrandIndex data analysis and insights. 