India Advertisers of the Month 2026

Each month, we reveal the top three India brands showing the biggest uplift in Ad Awareness, based on YouGov BrandIndex, our daily brand tracking solution.

Ad Awareness measures the percentage of consumers who have seen an advertisement for a brand in the past two weeks, with change calculated as the difference between the lowest and highest scores recorded over a four-week period.

India Advertisers of the Month: March 2026

March’s top advertisers in India are Sprite, Coca-Cola and Thums Up, each showing significant increases in Ad Awareness score.

1. Sprite: 7.4 percentage point increase (from 27.6% on March 1 to 35.1% on March 26)
2. Coca-Cola: 7.4 percentage point increase (from 34.8% on March 3 to 42.2% on March 30)
3. Thums Up: 6.6 percentage point increase (from 27.8% on March 2 to 34.4% on March 31)

Methodology: March 2026

Ad Awareness scores are based on surveys of adults aged 18 and above, conducted between March 1 and March 31, 2026. Each score reflects a rolling four-week average, meaning it is calculated using data from the previous four weeks. It is measured as the difference between the lowest and highest points within the four-week window, with the lowest point occurring before the highest. Only brands with a minimum sample size of 100 respondents are included.

India Advertisers of the Month: February 2026

February’s top advertisers in India are OnePlus, HDFC ERGO General Insurance and Thums Up, each showing significant increases in Ad Awareness score.

1. OnePlus smartphones: 7.8 percentage point increase (from 19.7% on February 6 to 27.5% on February 28)
2. HDFC ERGO General Insurance: 6.6 percentage point increase (from 12.8% on February 11 to 19.4% on February 28)
3. Thums Up: 6.3 percentage point increase (from 22.1% on February 1 to 28.4% on February 27)

Methodology: February 2026

Ad Awareness scores are based on surveys of adults aged 18 and above, conducted between February 1 and February 28, 2026. Each score reflects a rolling four-week average, meaning it is calculated using data from the previous four weeks. It is measured as the difference between the lowest and highest points within the four-week window, with the lowest point occurring before the highest. Only brands with a minimum sample size of 100 respondents are included.

India Advertisers of the Month: January 2026 

January’s top advertisers in India are Blinkit, Honda two wheelers and Myntra, each showing significant increases in Ad Awareness score.

1. Blinkit: 6.1 percentage-point increase (from 31.3% on January 2 to 37.4% on January 27)
2. Honda Two Wheelers: 5.9 percentage-point increase (from 16% on January 1 to 21.9% on January 29)
3. Myntra: 5.2 percentage-point increase (from 38% on January 5 to 43.2% on January 23)

Methodology: January 2026

Ad Awareness scores are based on surveys of adults aged 18 and above, conducted between January 1 and January 31, 2026. Each score reflects a rolling four-week average, meaning it is calculated using data from the previous four weeks. It is measured as the difference between the lowest and highest points within the four-week window, with the lowest point occurring before the highest. Only brands with a minimum sample size of 100 respondents are included.