Indonesia Advertisers of the Month 2026

Every month, YouGov identifies the brands generating the strongest surge in Ad Awareness scores in Indonesia.

Using data from YouGov BrandIndex, our daily brand tracking solution, we measure Ad Awareness, the percentage of consumers who have seen an advertisement for a brand in the past two weeks. The brands featured here recorded the largest increase in Ad Awareness in the latest month compared to the previous month.

Top 10 Indonesia Advertisers of the Month: June 2026

1. Honda (Motorcycles) – 10.3 percentage-point increase (from 44.1% in May to 54.4% in June)
2. OBH – 9.6 percentage-point increase (from 18.3% in May to 27.9% in June)
3. Levi's – 8.2 percentage-point increase (from 12.8% in May to 21.0% in June)
4. DANA – 6.2 percentage-point increase (from 37.1% in May to 43.3% in June)
5. GrabTaxi – 5.8 percentage-point increase (from 14.4% in May to 20.2% in June)
6. GrabBike – 5.4 percentage-point increase (from 47.7% in May to 53.1% in June)
7. GoCar – 5.3 percentage-point increase (from 42.2% in May to 47.5% in June)
8. Asus – 5.3 percentage-point increase (from 19.4% in May to 24.7% in June)
9. TikTok – 5.1 percentage-point increase (from 47.2% in May to 52.3% in June)
10. Salonpas – 5.1 percentage-point increase (from 18.7% in May to 23.8% in June)

Top 10 Indonesia Advertisers of the Month: May 2026

1. Lenovo – 6.3 percentage-point increase (from 12.5% in April to 18.8% in May)
2. Philips – 6.3 percentage-point increase (from 11.8% in April to 18.1% in May)
3. Nescafé – 6.1 percentage-point increase (from 18.4% in April to 24.5% in May)
4. Apple – 5.4 percentage-point increase (from 27.3% in April to 32.7% in May)
5. Sony – 4.9 percentage-point increase (from 16.9% in April to 21.8% in May)
6. Attack – 4.7 percentage-point increase (from 8.7% in April to 13.4% in May)
7. Pinterest – 4.6 percentage-point increase (from 8.1% in April to 12.7% in May)
8. Acer – 4.4 percentage-point increase (from 14.2% in April to 18.6% in May)
9. Samsung – 4.1 percentage-point increase (from 34.8% in April to 38.9% in May)
10. Meta – 4.0 percentage-point increase (from 19.5% in April to 23.5% in May)

Methodology:

YouGov BrandIndex collects data on thousands of brands every day. Ad Awareness is based on the question: “Which of the following consumer brands have you seen an advertisement for in the past two weeks?"

Rankings in this article are based on change in Ad Awareness. To qualify as top improvers, a minimum base size of 300 (n) is required. In cases where the change in scores is the same between two brands, the current scores are used as a secondary metric to determine their ranking.

Brands tracked across multiple sectors are ranked based on their highest-performing sector. Both parent and child brands, such as Google and YouTube, are included to allow for greater granularity in performance tracking.