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Battle of the bans: The effect of question format on partisan support for bans
Using reports of neighborhood vote to measure election outcomes
Reliability of retrospective vote choice questions
Choice, effort and reliability in online surveys
Attention check placement and formatting
Group size estimation and political attitudes
The impact of image order and respondent instructions on subjective image ratings
The impact of text formatting on survey attention
How do scale ceilings affect “compensation demand” survey responses?
Does exposure to political content drive survey satisficing?
Comparing slider scales to textboxes for survey responses
Exploring alternatives to Likert scale survey questions
The impact of question format on knowledge about politics and government
How does question order impact survey responses?
The impact of grid format questions on survey responses
Methodology matters: How researchers can get involved
How to build and measure your brand’s success
How to measure brand awareness
How to test marketing messaging & ad creative with your audience
How to measure in-game brand activations
How do you measure the value of a product placement?
Five ways to test a hunch with self-serve research
Surveying children: 10 tips to design effective surveys
Four ways market research helps in a crisis
Five things to think about when doing self-service research
How to create an ideal customer persona
Three ways YouGov uses research data to get media exposure
Six ways custom research helps grow your brand
5 tips for using data to perfect your PR pitch
How to connect your research with reality-based data
Seven ways research data improves marketing mix modeling
Five advantages of panel-powered online surveys
Ten top tips for creating a thought-leadership survey that generates media coverage
How to measure brand health
Five common market research pitfalls (and how to avoid them)
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