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Level-up your marketing strategy
Powered by our brand health tracking tool, continuously track 40 publishers and 70 franchises across 16 key brand health metrics.
Daily data enables you to:
- Get an instant view of what consumers really think of gaming brands.
- React quickly to industry shifts and crises, and assess positive and negative feelings towards brands.
Stay on top of industry changes, and competitors
Inform your gaming strategy with YouGov GameIndex to:
- Keep up to date with new announcements: examine continuous data flow and monitor change over time to keep up with gaming audiences
- Evaluate potential partnerships and measure partnership and sponsorship successes, both short and long-term, across multiple sectors and audiences.
- Monitor campaign performance
- Compare your brand against the competition to accurately create and strategize growth opportunities.
Access all data within one dashboard, displayed in multiple formats.
Stay ahead of the competition
Customizable, daily tracking
Global coverage
Relevant audience intelligence
UK Biggest Brand Movers - November 2025
UK Advertisers of the Month for October: Vinted, Polestar and TikTok Shop
Mitchum’s armpit crisis leaves a mark on brand perception
UK consumer bank rankings 2025
Scouse of Fraser: Why Sports Direct chose Liverpool for its new flagship store
Summer 2025: Which travel destinations saw the biggest improvements compared to Summer 2024?
UK Biggest Brand Movers - October 2025
EE’s Safer SIMs campaign boosts brand health – especially among parents