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Level-up your marketing strategy
Powered by our brand health tracking tool, continuously track 40 publishers and 70 franchises across 16 key brand health metrics.
Daily data enables you to:
- Get an instant view of what consumers really think of gaming brands.
- React quickly to industry shifts and crises, and assess positive and negative feelings towards brands.
Stay on top of industry changes, and competitors
Inform your gaming strategy with YouGov GameIndex to:
- Keep up to date with new announcements: examine continuous data flow and monitor change over time to keep up with gaming audiences
- Evaluate potential partnerships and measure partnership and sponsorship successes, both short and long-term, across multiple sectors and audiences.
- Monitor campaign performance
- Compare your brand against the competition to accurately create and strategize growth opportunities.
Access all data within one dashboard, displayed in multiple formats.
Stay ahead of the competition
Customizable, daily tracking
Global coverage
Relevant audience intelligence
Starbucks’ brand perception under Brian Niccol: a mixed brew
Rising costs are changing how Americans dine out
Check, please: US dining out report 2025
Younger Americans grow more doubtful of health insurers’ value for money
US consumers react to Ben & Jerry’s leadership change and brand activism
US Biggest Brand Movers - October 2025
Beauty standards: US personal care brand rankings 2025
Inside the park: MLB report 2025