Level-up your marketing strategy
Powered by our brand health tracking tool, continuously track 40 publishers and 70 franchises across 16 key brand health metrics.
Daily data enables you to:
- Get an instant view of what consumers really think of gaming brands.
- React quickly to industry shifts and crises, and assess positive and negative feelings towards brands.
Stay on top of industry changes, and competitors
Inform your gaming strategy with YouGov GameIndex to:
- Keep up to date with new announcements: examine continuous data flow and monitor change over time to keep up with gaming audiences
- Evaluate potential partnerships and measure partnership and sponsorship successes, both short and long-term, across multiple sectors and audiences.
- Monitor campaign performance
- Compare your brand against the competition to accurately create and strategize growth opportunities.
Access all data within one dashboard, displayed in multiple formats.
Stay ahead of the competition
Customizable, daily tracking
Global coverage
Relevant audience intelligence
How does GTA stack up against other video game franchises?
How Anthropic brought the public voice into its AI strategy
U.S. Biggest Brand Movers 2026
U.S. Word of Mouth Risers 2026
U.S. Advertisers of the Month 2026
Robinhood’s brand health has strengthened; what does its customer base look like in 2026?
Fill up favorites: U.S. gas station rankings 2026
U.S. sport sponsorship impact rankings: 2026
How does GTA stack up against other video game franchises?
How Anthropic brought the public voice into its AI strategy
U.S. Biggest Brand Movers 2026
U.S. Word of Mouth Risers 2026
U.S. Advertisers of the Month 2026
Robinhood’s brand health has strengthened; what does its customer base look like in 2026?
Fill up favorites: U.S. gas station rankings 2026
U.S. sport sponsorship impact rankings: 2026