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Data and research

What does the world really think? Explore free public data and research, featuring surveys, trackers and rankings; all powered by unmatched intelligence. From political surveys to brand analysis, discover what happens when real-world data and advanced tech meet human insight. Great minds don’t always think alike.

2026 Danish general election: first YouGov LSS election model shows close race between left and right blocs
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UK Biggest Brand Movers - March 2026
Man and woman in car driving
How good are Britons at keeping secrets?
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YouGov News Tracker: 15 - 16 March 2026
Voting intention, 15-16 March 2026: Ref 25%, Grn 19%, Con 17%, Lab 17%, LD 14%
What impact do Britons think the US-Iran conflict will have?
Rapid grocery delivery in the UK: Awareness, usage trends and adoption barriers
UK fashion retailer rankings: M&S is the most considered fashion brand
Caffè Nero warns of rising prices. Will they affect the company’s brand perceptions?
Most Britons now believe World War 3 is likely in the next few years
What do Britons think of gun restrictions in 2026?
Mother’s Day 2026: The beauty brands winning over UK mums
How short-form video on social media is impacting TV viewership in 2026
Top threads: UK fashion retailer rankings 2026
UK Word of Mouth Risers 2026
YouGov News Tracker: 9 - 10 March 2026
Voting intention, 9-10 March 2026: Ref 23%, Con 19%, Grn 19%, Lab 17%, LD 14%
How YouGov conducts voting intention polling
How are Britons using AI at work?
Most streamed TV shows in the UK 2026
UK Advertisers of the Month 2026
Which parties do Britons see as pro- or anti-Trump?
Consumer confidence rose in February 2026
Gender equality: Britons think more is needed, so what would they be willing to do and see done?
Weight loss drugs in Britain: How they’re changing grocery spending, takeaway consumption and food choices
How well known are notable women’s rights figures?
YouGov News Tracker: 1 - 2 March 2026
A warm reception for the 2026 Winter Olympics
UK public opinion on the US-Iran conflict
How strong is county identity in England?
2026 Winter Olympics UK audience statistics and sponsor recall: What YouGov data reveals
How do Britons feel about shoplifting?
What do the public think of AI-written articles – and should journalists have to disclose how they’ve used the technology?
Mythbusting claims about Gen Z and their phone habits
How popular is Donald Trump in Europe? February 2026
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