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Consumer confidence slumped over December 2025
How Estrella maintains category leadership with shopper behavioral data
World Cup 2026: What Britons think of 48 teams, late kick-offs and more
UK car buyers divided on car features: minimalists vs luxury seekers
Where UK beauty ads land: the channels regular make-up users notice most
Which brands saw the biggest gains in Ad Awareness over Christmas 2025?
Data privacy day UK 2026: attitudes towards online data protection
Commercial vehicle owners are concentrated among the UK’s highest-mileage drivers
One in five UK adults borrowed to cover Christmas holiday spending in 2025
How fitness-focused Brits trying to lose weight engage with social media and video
How Brits discover new TV shows
What types of ads worry British parents most?
How UK shoppers check if an online store is legit before purchasing
Don’t get fooled by cheap data: the data quality checklist every buyer needs
[GB webinar] YouGov Best Brand Rankings 2026 - Great Britain edition
Consumer trust in AI for retail remains low in Britain, especially among older adults
British banking preferences revealed: digital vs in-person
Season’s eatings: the top Christmas foods in Britain, the US, Germany, and France
YouGov Behavioral: Top Film & TV (US & UK, November 2025)
How Homes.com generated 51k page views to their report using YouGov research
Celebrities in gambling ads: A double-edged bet for brand image
How Fairtrade quantifies label value with YouGov’s Shopper Intelligence
UK Biggest Brand Movers - December 2025
Stagecoach boosts consumer consideration and outperforms other UK bus brands on key metrics
Best brand tracking tools for 2026
Globetrotter guide: GB international traveler outlook 2026
Brits are happy to use AI but still don’t trust it
UK Advertisers of the Month for November: John Lewis, Marks & Spencer, and Baileys
Which Christmas ads are winning UK consumers so far in 2025?
What sets SUV and hatchback buyers apart in the UK car market?
How Brits use and choose hair conditioner
How to connect research data with AI-driven audience activation
UK financial services round-up: trends and insights 2025
UK retail round-up 2025: key trends and insights
How Harlequins powered partner growth with YouGov’s audience intelligence