
Utilise qualitative data on customer satisfaction more efficiently and effectively
Create a detailed picture of your customer feedback, using the YouGov Predictive Promoter Score: This only requires the NPS™ or another KPI survey and an open explanation of the rating given. On this basis, we use the PPS to determine the success drivers for customer satisfaction and loyalty in your company.
In a state-of-the-art and qualitatively convincing NLP solution, open customer feedback including sentiment analysis is coded – the subsequent driver analysis based on neural networks determines, among other things, the hidden drivers of customer satisfaction.

Clear presentation of all results in the dashboard
A prediction tool also makes it possible to simulate how customer ratings will develop in the future depending on changes in performance. This provides an ideal basis for understanding customers better and deriving the right measures.