[Australia & India] League leaders: Which teams won fans in 2025?

Sports fans are passionate but which sports, teams, and events are truly winning hearts across generations? YouGov’s Sports on the Rise 2025 report reveals the fastest-growing teams and leagues, based on global data from YouGov SportIndex.

Catch our sports experts on-demand for an exclusive first look at the findings from our Australia and India: Sports on the Rise 2025 report. We’ll explore evolving fan preferences and spotlight the top performers shaping the future of sport.

In this session, we’ll cover:

• The fastest-improving leagues and competitions in Australia and India
• The football clubs winning over Indian and Australian fans
• AFL, Rugby, Cricket & A-League standouts in Australia
• How Index & WOM scores reveal fan perception shifts in India
• Which national teams rising fastest with Aussie fans

Meet the speakers

Bella Rechter (Research Director - Sports, YouGov Australia)

Bella Rechter is Research Director at YouGov Sport, specializing in insights and strategy for the sports industry. She is experienced in quantitative and qualitative research, including brand health tracking, NPS, sponsorship effectiveness, and concept testing. Bella leverages her expertise to deliver actionable insights that inform strategy, product development, and future trends.

Avani Nagar (Senior Client Services Analyst, YouGov India)

Avani joined the YouGov Sport as part of the Media team in India as Senior Client Services Analyst, specialising in supporting niche clientele with customized requirements. Her expertise span across providing client support, data visualization and communicating insightful information using in-depth research and analysis.

YouGov

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