- US: Albertsons expands its plant-based range - Are shoppers big on going the plant-based way?
- US: Chick-fil-A makes changes to loyalty program - What draws its customers to loyalty schemes?
- US: Apple goes classical with new genre-specific app - Are listeners big on classical music?
- US: GM could equip its cars with ChatGPT-run chatbots - What do its customers feel about using AI?
- US: Roku partners Best Buy to sell, leverage shopper data - What do Roku customers feel about ads?
- US: General Motors’ global CMO steps down - How has the carmaker performed in recent years?
- How Smitten Communications and JustAnswer generated 40+ press mentions with YouGov Surveys
- US Top 10 CPG Brand Improvers 2023: Personal care and beverage brands
- US Advertisers of the Month: Which brands made it to the top?
- US: Campbell’s says people want speedy in-home meals - What concerns Americans when planning meals?
- US: Wieden+Kennedy wins Ancestry’s creative account - How aware are Americans of the brand?
- US: Puma chooses animal-free leather for KING cleats - Do customers care about cruelty-free products?
- US: Unilever’s testing warmer freezers to reduce emissions - What do people think of such efforts?
- US: ESPN working to double up as a sports streaming hub - Where are customers streaming sports now?
- US: El Pollo Loco’s new AOR aims to attract younger diners – How old are its current ones?
- US: JetBlue’s latest push for ‘green’ travel - What do flyers have to say about sustainability?
- The Norwegian Consumer Council explored national attitudes to digitization with YouGov Surveys
- US: Victoria’s Secret pilots new loyalty scheme - What do shoppers make of such programs?
- US: YouTube Music to offer podcasts soon - Where are listeners currently consuming podcasts?
- How 21st-Century Sanitation Coalition used survey data to elevate thought leadership
- Which airlines left Americans most satisfied in 2022?
- Reaching eco-conscious consumers in the US – behavior, habits, and trends
- Which are the most considered beverage and personal care brands in the US?
- Understanding Gen Z's financial habits and investment trends in the US
- US: United Airlines creates a green fuel fund - What do flyers think of green energy?
- US: With Gucci’s latest sustainability push, here’s what its customers think of eco-conscious brands
- US: Blumhouse Productions enters the gaming space - How big is the Horror games market in the US?
- US: Red Lobster introduces frozen food range - Will customers warm up to the new launch?
- US: Barnes & Noble launches membership scheme - What motivates people to sign up for such programs?
- GB: Lidl to add to its plant-based range - But are customers keen on making changes to their meals?
- US: Puma launches new NFT collection – What are its customers’ views on the metaverse?
- US: Surging costs push retailers to hike prices - How do Americans plan to manage household expenses?
- US: DraftKings raises it outlook for 2023 – How has the sports betting company done over the past year?
- US: Michaels launches branded credit card - But how do current customers make their payments?
- US: Roku beats own revenue estimates for Q4 - How did the brand perform in previous quarters?
- US: H&M explores venture to sort, sell used fabric - What do Americans think of such initiatives?
- How to measure brand health
- AMC announces new location-based pricing program: Do consumers think this is a good idea?
- US: Zoom announces layoffs – Has it seen more, or less customers in the last few years?
- US: Delta Air Lines hikes employee pay by 5% - What do the airline’s Reputation scores look like?
- US: Chick-fil-A debuts cauliflower sandwich - Will customers bite into this plant-based offering?
- US: e.l.f. Cosmetics records spur in Q4 2022 sales - What has the quarter been like for the brand?
- US: Frontier Airlines launches unlimited travel pass - How has the airline done in recent years?
- US Ad of the Month: Which brands made it to the top in January 2023?
- US: Delta-American Express launch new travel savings offer - But how many of its flyers use Express?
- Which carmakers in the US have the highest consumer recommendation scores?
- Who’s betting on the Super Bowl LVII and how?
- How do early users of the Metaverse behave?
- Are Americans willing to switch their phone carrier for a better deal?
- What are US sports bettors interested in this quarter?
- Who are America’s biggest savers and how can brands reach them?
- US: Consumers happier to give over their data for crime-fighting than medical research, new insights show
- US: Do men and women travel differently? Favorite vacation types and decision factors
- Which car makers are considered leaders in sustainability in the US?
- The ten best US clothing stores to work for
- America's most well-known and liked influencers
- How much does the average American have in savings?
- Most popular Christmas movies in the U.S.: A ranking
- Om nom nom: Two in five Americans accept all web cookies
- How can brand activism impact consumer sentiment?
- Five common market research pitfalls (and how to avoid them)
- US pet owners more likely to have been diagnosed with mental ill-health
- FIFA World Cup 2022: Are gamers putting their boots on?
- Global Best Brand Rankings 2022: Brazil
- Global Best Brand Rankings 2022: Mexico
- Global Best Brand Rankings 2022: Canada
- Global Best Brand Rankings 2022: US
- US: Jack in the Box to hire a Twitch streamer – Which fast food joint do gamers favor?
- Two-thirds of Americans support ensuring future peaceful transfers of presidential power
- How do people in the U.S. take their coffee?
- Half of Americans enjoy true crime, and more agree it helps solve cold cases
- YouGov Recommend Rankings 2022 Brazil
- YouGov Recommend Rankings 2022 Canada
- YouGov Recommend Rankings 2022 US
- US: NFL puts on the best show, according to Americans
- After its recent crash, few Americans see cryptocurrency as a good investment
- June US Advertisers of the Month: Outback Steakhouse, Amazon Prime and iPhone
- US and Britain- Who's more sensitive and worried?
- Violence in Video Games | YouGov Poll: June 7 - 10, 2022
- How do Americans like their TV? All at once and in hour-long episodes
- Most Americans say shows have become more diverse – and more graphic – since the start of streaming
- How do sports fans in the US consume sports?
- One-third of first-time American homebuyers got financial help from their parents
- Most Americans think their local housing economy is a seller's market
- Profile Peek: Cryptocurrencies in the US
- Team profile: The worldwide popularity of the LA Lakers
- How do Americans feel about 16 emerging technologies, including AI, VR, crypto, and NFTs?
- Earth Day 2022: Most Americans say climate change is important. Are they investing in the planet?
- YouGov Sport: FootballIndex ranking in Italy, USA and China
- Most Americans say marijuana is safe, can have health benefits, and should be legal
- US Automotive and Mobility Rankings 2022
- YouGov Automotive & Mobility Rankings 2022 Brazil
- YouGov Automotive & Mobility Rankings 2022 Mexico
- YouGov Automotive & Mobility Rankings 2022 Canada
- Democrats and Republicans agree that exercising free speech means having to deal with disagreement
- Americans want to return to normal, but many still avoid some pre-pandemic activities
- Polls from the past: Waging War
- Club profile: Measuring the worldwide popularity of Manchester United
- Profile Peek: Online shopping with Augmented Reality
- Profile Peek: Red Meat Eaters in America
- Profile Peek: Sustainable Shoppers in America
- Who requested free, at-home COVID tests from the government? Not many unvaccinated Americans
- Should TV, movies, and books reference the pandemic, or ignore it?
- YouGov Framework – Fashion Retail in the US
- US YouGov Framework: Attitudes to brand purpose
- Airport security: Despite the inconvenience, most Americans say it's effective
- Half of the Republicans who saw a threat to democracy on Jan. 6, 2021 have changed their minds
- US: Is Gen Z more inclined towards genetically modified food?
- December US Advertiser of the Month: Amazon
- US: What do Americans consider when purchasing event tickets?
- Global: More consumers want events to be diverse and inclusive
- US: Super Smash Bros. is the most popular fighting game
- January movie releases: Which title is most likely to draw a crowd to the theater?
- Profile Peek: League of Legends Esport Fans in America
- Doctor, vet, esports star, influencer: Dream jobs among US teens
- Automotive: Trends and insights round-up for 2021
- Global: Do consumers plan to save more next year?
- Travel and Tourism: Trends and insights round-up for 2021
- YouGov Framework – Retail Loyalty Program Subscribers in the United States
- US advertiser of the month (November): Pillsbury
- Global: More people tend to enjoy ads at the cinema
- Global: Internet activities of gamblers
- Omicron delays more Americans’ expectations for an end to the COVID-19 pandemic
- The Omicron variant: Democrats, but not Republicans, are concerned about new COVID-19 strain
- Which travel benefits US consumers like the most?
- Global: How do consumers listen to music?
- What do American consumers like to do in winter?
- Intel’s sports sponsorships are paying off
- The amusement parks creating the most Buzz among America’s parents
- UK: Which ads do future EV drivers pay attention to?
- US Brand Spotlight - USAA
- This year’s Thanksgiving meal won’t bring a truce in the political battles over U.S. history
- Video gaming is down in America. What are players doing?
- The most-followed sports team among American teen males is actually an esports team
- Half of Americans prioritize protecting the environment over the economy
- Miami market profile: How many sports fans cheer for the home teams?
- Global: Where do drivers like to drive fast in their cars?
- What steps do global consumers take to keep private online?
- What platforms do the followers of gaming influencers use to play?
- Buzz around iPhone since launch low compared to previous years
- Critical race theory: Who believes it is being taught in their schools?
- BAND-AID and Dawn top Best Brand Rankings in the US while Pfizer is no surprise the biggest improver
- Global Best Brand Rankings: Brazil
- Global Best Brand Rankings: Mexico
- Global Best Brand Rankings: Canada
- Global Best Brand Rankings 2021: US
- Best Brand Rankings 2021 Turkey
- Best Brand Rankings 2021 Netherlands
- US Auto Advertiser of the Month (October): Lincoln
- Profile Peek: Understanding Britain’s sustainable shoppers
- Young Americans eager to get their hands on VR handsets
- US Travel Advertiser of The Month (October): Uber
- US: What marketers should know about TikTok and YouTube audiences
- US: YouGov Purchase Funnel Deep Dive – Capital One
- US Finance Advertiser of the Month (October): Venmo
- Why Netflix is moving into gaming, in one chart
- Audience insights into festive TV viewing this holiday season (US)
- US Advertiser of the Month (October): iPhone
- Advertiser of the month (UAE): iPhone
- YouGov Framework: Attitudes of Super Streamers in the US
- Global: What’s influencing future vehicle buyers’ purchase decisions?
- Upcoming Forza Horizon 5 making an impression on Xbox (and PlayStation) users in the US
- How powerful are gaming influencers?
- These tech gadgets are on consumers’ holiday wish lists
- What’s in store for fall travel among Americans?
- US: How do travelers feel about providing COVID-19 health documents in order to vacation abroad?
- Celebrity endorsements: How impactful are they for gambling products?
- Global: Are automakers doing enough to make their products last longer?
- Global: Visiting banks in real life is low on the list for consumers
- Financial stability and well-being are closely-knit for American consumers
- YouGov Retail Rankings 2021 - Canada
- YouGov Retail Rankings 2021 - US
- US: Has the buzz around foldable phones worn off?
- Mapped: Lottery ticket purchasing in the US
- US: YouGov Finance Purchase Funnel Rankings 2021
- Mexico: YouGov Finance Purchase Funnel Rankings 2021
- US: 2021 holiday shopping forecast
- US Lawmakers press FTC to track tech companies’ commitment to teen privacy
- US: Where do people get their coffee fix and has Gen Z picked up coffee drinking?
- US: Automotive Advertiser of the Month – Cadillac
- US Finance Advertiser of the Month – Regions
- UK Finance Advertiser of the Month – Santander
- New Research: Traveler Sentiment in Fall 2021
- Americans tend to buy a mixture of both branded and generic OTC drug products
- UK: Automotive Advertiser of the Month – Jaguar
- Not so sure: Analyzing US Auto Insurance Switchers
- Uncovered: Who's Buying Scratch-Off Tickets in the US?
- US Travel Advertiser of the Month: Delta
- Global: The impact of influencer and celebrity endorsements on food, household products and alcohol
- Advertiser of the Month (Egypt) – Amazon
- US: When it comes to decisions around household finances and investments, who is calling the shots?
- Global: Public transport – including ride-hailing – likely to take hit over next twelve months
- Global: How much is the world driving now?
- Global: The impact of recommendation when it comes to choosing airlines and hotels
- YouGov Framework: Attitudes to fuel consumption and engine power of a car
- Consumer perceptions of Nintendo ahead of the launch of new Switch console
- Most Americans would welcome vaccinated tourists from around the world
- Despite Delta, American esports fans are comfortable going to live events
- US: What makes drivers purchase from their preferred fuel brands?
- What the pandemic pet boom means for marketers
- US: What do consumers think are the benefits of 5G?
- APAC: FMCG Rankings 2021
- US: YouGov FMCG/CPG Rankings 2021
- YouGov FMCG/ CPG Rankings 2021 - Brazil
- YouGov FMCG/ CPG Rankings 2021 - Mexico
- YouGov FMCG/ CPG Rankings 2021 - Canada
- iPhone users happily pay for streaming subscriptions, but watch for fatigue
- US may see surge in holiday smartphone purchases
- Global: Motivators and barriers to gambling
- Gen Z: The challenge – and opportunities – in social media marketing
- US Finance Advertiser of the Month August: Wells Fargo
- Only one in five Americans considering purchasing EVs in the future
- What's in store for the CPG sector in the US?
- Oreo Café launch: A sweet treat for fans and the brand
- Global: Consumers are ready to buy more sustainable products once the pandemic ends
- Advertiser of the month (Egypt): Tiger
- How popular is esports betting around the world?
- Half of America’s full-time remote workers use a VPN
- Most Americans likely to stay shy of cryptocurrency
- Advertising channels that attract Australian car-buyers
- Diversity in ads: Are brands doing enough?
- Johnson & Johnson sees rise in Recommendations following vaccine approval
- What’s in store for the FMCG sector in Asia?
- The Olympics hosted an esports event - who tuned in?
- Consumers skeptical tech firms are doing enough to minimize environmental impact
- The power of the FIFA video game franchise
- US: Top 10 Consumer Bank Buzz Movers - July 2021
- Global: What kind of stores are shoppers returning to first?
- How do data leaks affect customer loyalty?
- Ad of the Month (USA) - Oreo
- US Finance Advertiser of the Month: Capital One
- US Automotive Advert of the Month July: Toyota
- Summer Olympics likely to get same attention even if it was held every two years
- Great Britain: Top 10 banking and building societies buzz movers in June
- Global: Will 5G find its way into consumer’s pockets?
- Understanding the American gambler
- Homebuyers want websites and apps more than agents and realtors
- Three in ten Americans who aren’t interested in sports will tune into the Olympics
- How big of a stadium crowd are consumers comfortable with?
- Safety and cost-effectiveness Americans’ top concerns over summer trips
- Global: How clear are travel guidelines and limitations related to COVID-19?
- Global: Up to half of Americans and Britons are now trying to buy ethically
- 5G: Gauging concern around the world
- Responsible tourism: Which types of advertising work?
- Xfinity’s latest esports activation already paying off
- US: Top 10 Recommend Rankings 2021
- The world has spoken: YouGov’s Global Recommend Rankings 2021
- YouGov Recommend Rankings 2021 Mexico
- YouGov Recommend Rankings 2021 Canada
- YouGov Recommend Rankings 2021 Brazil
- YouGov Recommend Rankings 2021 United States
- Global: Did the public miss their vaccines because of COVID-19?
- What drives millennials to switch mobile carriers?
- Ad of the Month (US): Applebee’s
- US: Job security and new job characteristics
- Finance ad of the month (US): Navy Federal Credit Union
- Europeans think it’s safe to have crowds at sports events, but not at full capacity
- Want to market to male youth? Look to video games, not social media
- US Automotive Advert of the month: Ford
- Windows 11 is coming. How long will users wait to upgrade?
- Are QR codes leaving older Americans behind?
- US: Mobile banking in the post-pandemic era
- What makes Australian drivers choose an electric car?
- Cash, card or smartphone: A global look at how consumers will pay after the pandemic
- Fun, but not inclusive: How the public perceives video games in 2021
- New Research: What Travelers Expect in 2021 and Beyond
- Global: How secure do people feel in their jobs?
- How are Americans getting their information about 5G?
- The ‘Pandemic Effect’ on the American Shopper [Report]
- The most anticipated game announcements of E3 2021
- Why American consumers are concerned about smart appliances
- Americans support dating apps providing background checks of users
- What are Americans looking for on dating apps?
- How consumers feel about push notifications in 2021
- One-quarter of Americans would eat a cicada-based food
- What do US drivers consider while buying the perfect set of tires?
- US Automobile advertiser of the month: BMW
- Ad of the month the US – Google Search
- Audience insight: Esports fans and out-of-home advertising
- What do Americans like on their burgers?
- An Inside Look: Unpacking Meal Kit and Meal Kit Delivery Subscribers
- US: Top post-vaccine travel and vacation trends marketers should know
- Effort vs. luck: What do Americans think dictates success?
- Over one-third of coupled women are financially dependent on their partner
- Half of Americans expect to get richer
- Americans are sticking with their new video streaming platforms
- Almost two-thirds of Americans worried that COVID-19 will affect their cost of living
- Attending live events: Are esports fans comfortable?
- YouGov Body Image Study 2021: How Americans are feeling about their body image
- How Americans feel about their bodies
- Most Americans believe the media promotes an unattainable body image for women
- How Americans feel about their romantic partner’s looks
- When it comes to personal grooming, what looks do Americans prefer?
- A closer look at the pre-paying mobile consumer
- Nearly 2 in 5 American gamers made a purchase because of an in-game ad
- 2021 summer travel: As likely among vaccine rejectors as among the vaccinated
- Global data: How often do consumers use third-party apps to make voice calls?
- How popular are NHL teams in key European markets?
- It’s a gas: How American drivers prefer to refuel their vehicles
- Convenience vs. security: What do consumers prioritize when choosing mobile apps?
- Global data: Look at the most-followed Olympic sports
- Ahead of the reunion special, who is America’s favorite ‘Friends’ character?
- 44% of Americans have gotten back together with an ex after breaking up
- What impact will the Chauvin verdict have on police accountability and race relations?
- US: Biggest Brand Movers – May 2021
- US Travel Advertiser of the Month – April: Vrbo
- Rumble in the jungle: what animals would win in a fight?
- Heavy podcast listeners aren't just tuning in to content—they're receptive to ads, too
- Most parents feel it’s safe to send kids to summer camp this year
- Having a partner with similar religious beliefs is important to six in ten Americans
- In the mindset of US heavy media streamers
- What gifts do Moms want for Mother's Day 2021?
- What’s the size of the NBA’s following outside its home market?
- Is Mother's Day a real holiday? Americans say yes
- Podcast Listeners In US Not Keen In Spending Money To Access Content
- How loyalty programs are helping to solve privacy concerns in a cookieless world
- April 2021 Advertiser of the Month – US: Huggies
- Tesla’s Autopilot woes cause bad buzz
- Which automakers do US drivers consider leaders in sustainability?
- US: Biggest Brand Movers – April 2021
- A global look at how much consumers trust online retailers with their personal data
- Three in ten Americans cut back on non-essential purchases during the pandemic
- Venmo’s brand scores rise during pandemic
- Long way to go in battle to convince Americans about safety of self-driving cars
- What home gardeners are planting this spring
- Young and old; Republicans and Democrats sharply divided on brands commenting on Chauvin verdict
- Women have something to teach men about leadership
- YouGov Global Technology Rankings 2021
- Are mobile payments on the rise in the US?
- YouGov Technology Rankings 2021 US
- A quarter of Americans are interested in having an open relationship
- The IOC will host esports events. Will people tune in?
- Global data: Which sectors do consumers trust most with their personal data?
- Americans think stay-at-home parenting should be considered a job
- Global data: Just how popular is Zoom compared to other services?
- Most Millennials call themselves fashionable in 2021
- Are Generation Z claims that Millennials are unfashionable right?
- Future-proofing financial services: A global view of consumer trends
- The greatest athlete of all time, according to Americans
- MLB The Show is now on Xbox and owners are interested
- Two-thirds of Americans support COVID-19 vaccine requirements for college students
- Foldable phones: Gauging interest in America
- Tax Day arrived, but not for everyone
- Which marijuana products are Americans interested in trying?
- Seven in ten Americans say both mothers and fathers should get paid parental leave
- The VR activities consumers are most interested in
- America’s best and worst states, according to Democrats and Republicans
- US travel advertiser of the month: Airbnb
- All US states ranked from best to worst, according to Americans
- Half of vaccine rejectors believe it is safe to travel now, compared to 29% of vaccinated adults
- Only two-thirds of Americans want to share a bed with their partner
- Taylor Swift’s albums, ranked according to fans
- Six in 10 Americans would legalize marijuana nationally
- Most Americans think it's likely COVID-19 vaccines will be widely available by April 19
- Americans still wary of big-city leisure pursuits while pandemic persists
- Americans are feeling happy and hopeful about the idea of the COVID-19 pandemic ending
- One-third of partnered men wish they were having sex more often
- March Advertiser of the Month (US): Amazon Prime Video
- How many consumers regularly hit their data limit?
- Video games, social media, commercials: How consumers find new music
- How have Americans dealt with the impact of COVID-19?
- Americans are feeling especially lonely during COVID-19
- The impact of coronavirus on mental health and relationships
- How do Americans see themselves?
- YouGov Personality Study 2021: One year into the pandemic, how are Americans feeling?
- Privacy and Big Tech: Gauging attitudes around the world
- What Americans think of the US flag in 2021
- As Australia slowly emerges from the pandemic, a look at how sports consumers have changed
- A look at the changing media landscape in the US in 2021
- Four in ten Americans are nervous about socializing again post-pandemic
- Are April Fool’s Day pranks more annoying or amusing?
- Footballer Neymar is now a playable character in Fortnite. What other athletes are gamer favorites?
- Daylight Saving Time: in only one state are people much more likely to support than oppose it
- What is and isn’t sexist?
- Cost is the main reason Americans switch phone carriers. Why else do they jump ship?
- Tracking MLB player popularity around the globe
- Is it acceptable to take a COVID vaccine that will be thrown out?
- Most Americans expect to keep wearing face masks after the pandemic
- How nuanced data can make your esports partnership work harder for you
- Would America be better with more women in charge?
- There’s a lot of NFT hype. How many Americans understand what they are?
- These are America’s favorite and least favorite chores
- When do Americans plan to do their spring cleaning?
- Six in ten women say they do all or most of the chores in their home
- Viewers are tempted by the trailer for “Cosmic Sin"
- Which is correct: St. Patty's Day or St. Paddy's Day?
- What is America’s most and least favorite day of the week?
- Broad support for Biden’s COVID-19 relief legislation
- Americans tend to believe police officers make schools safer for students
- One in three female workers suspect men in their workplace are paid more
- Snap poll: what Americans made of Meghan and Prince Harry’s interview with Oprah
- Third of Americans with health insurance say providers are unclear about what their policies cover
- “Chaos Walking” has the most effective trailer this week
- This is America’s favorite cheese
- The ten charts which show how American consumers have changed during the pandemic
- A closer look at the Twitch audience
- Most men use hand soap or body wash to clean their face
- Just one in five Americans believe cryptocurrency has a negative impact on the environment
- Eight in ten Americans have heard about sexual harassment allegations against Andrew Cuomo
- A quarter of Americans think the US response to COVID-19 has been better than most other countries’
- The rise of sports streaming: Where is it most popular?
- What is America’s favorite (and least favorite) month?
- Viewers show some love for “The Father”
- Going to the movies: A look at how consumers feel in three global markets
- Which social groups are things going to get better and worse for over the next few years?
- As CPAC begins, how important is cancel culture in America today?
- Worry about COVID-19 infection drives desire for the vaccine
- Tech is changing fast. Who feels left behind?
- Global data: Most consumers would prefer to repair broken tech, rather than replace it
- Support erodes for “Black Lives Matter” slogan
- One year later: Americans are still following news about the coronavirus closely
- Most Americans believe climate change played a role in Texas winter storm
- “Blithe Spirit” trailer has the last laugh
- What are Americans giving up for Lent 2021?
- How much do Americans think they know about Black history?
- How popular are the British royals in America?
- Cell phones: Where are the brand switchers, and where are the loyalists?
- Awards shows still have the potential to tap into a more diverse audience
- “The Mauritanian” turns heads with its trailer
- Winter snow removal: Most Americans clear the driveway themselves
- The most successful advertisers of Super Bowl LV
- Do Americans believe in the idea of soulmates?
- The self-driving car: gauging consumer confidence around the world
- America's favorite chocolate is milk chocolate
- The best states for every season, according to residents
- January advertiser of the month US: WW (Weight Watchers)
- Fantasy sports in the US: who is playing?
- iOS versus Android: Which is winning the battle of the car?
- Fantasy sports in the US: who is playing?
- Trailer for Amazon’s new sci-fi drama is pure “Bliss”
- Many Americans will be attending Super Bowl gatherings virtually this year
- What will Americans be eating and drinking during Super Bowl LV?
- NFL tops YouGov’s annual Buzz ranking in the US
- How excited are sports fans and gamers about EA Sports College Football?
- Americans are split on how well the COVID-19 vaccine rollout is going
- Should former presidents publicly disagree with the current POTUS? Americans tend to say yes
- How much support is there for Joe Biden's initial policy proposals?
- Netflix uncovers gold with their trailers for “The Dig” and “Finding ‘Ohana”
- The Redditors who ran up GameStop stock are viewed more as heroes than villains
- How elections change Americans’ economic outlooks
- Do video games do a good job portraying women and minorities?
- These are the rudest states in America, according to people who live there
- What Americans expect in the early days of Joe Biden’s presidency
- One-third of Americans have been in a love triangle
- Smart face masks: Are Americans interested?
- Yes, Zoom is the video-calling kingpin. How popular are the other services?
- America Speaks: Are they proud to be American?
- Comedy drama “Our Friend” wins over audiences’ hearts
- Creativity on pause: Are Americans in a new era of practicality?
- A quarter of the people on your work Zoom call are watching themselves
- Most remote employees don’t want to return to the workplace after the pandemic
- Two in three Americans would cancel video streaming subscriptions if prices increased
- These brands had the most effective ad campaigns in the UAE in 2020
- These brands had the most effective ad campaigns in Mexico in 2020
- These brands had the most effective ad campaigns in Germany in 2020
- These brands had the most effective ad campaigns in Australia in 2020
- These brands had the most effective ad campaigns in Singapore in 2020
- Trailer for “The Marksman” hits its target
- The podcast explosion: Who’s listening?
- How good are Americans at following COVID rules, compared to other countries?
- Ads of the Month US – Moderna and Pfizer
- How America plans to spend Martin Luther King Jr. weekend 2021
- These markets are ditching their TV to watch live shows on their phone
- These brands had the most effective ad campaigns in the United States in 2020
- Nine in ten Americans have a positive view of Martin Luther King Jr.
- Cyberpunk 2077: How many gamers are waiting to buy?
- 66% of Americans say BLM protestors would have been treated differently at the Capitol
- YouGov’s 2020 Best Global Brands: A tale of the brands people turned to amid the pandemic
- Voters say Congress should press ahead with second Trump impeachment attempt
- One-third of Americans believe another event similar to the Capitol breach is very likely
- 2021 wishlist: What sports would consumers most like to see in-person?
- 5G: Why Americans will make the switch this year — and why others won’t
- Trailer for Jamal Khashoggi documentary “The Dissident” rises above the competition
- Did President Trump concede in his Thursday night speech? Democrats aren't so certain
- America Speaks: Do they think vaccine distribution has been too fast or too slow?
- One in nine Americans spent the 2020 holiday season alone
- Most voters say the events at the US Capitol are a threat to democracy
- Half of voters believe Trump’s call to the Georgia Secretary of State shows wrongdoing
- Plurality of French, American and British consumers say crypto "is not to be trusted"
- Exercising and sticking to a healthy diet are the most common 2021 New Year’s resolutions
- What parents think about “Elf on the Shelf”
- Most Americans say $600 stimulus checks are “too little”
- A standing ovation for “Ma Rainey's Black Bottom” trailer
- 30% of Americans are spending less on holiday gifts this year
- Despite COVID uncertainty, Japanese public regard the Olympics as prestigious event
- Podcasts: Which sports fans are listening?
- Half of Americans still have Christmas presents to purchase
- Which beer and seltzer brands will win big holiday moments?
- Olympics fans are more likely to consider Airbnb
- What’s the most popular part of Christmas dinner? Hint, it’s not turkey
- How many console owners are playing ‘Among Us’?
- Three-quarters of Americans place themselves on Santa’s “Nice” list
- ‘Silent Night’ and ‘All I Want for Christmas is You’ tie for America’s favorite Christmas song
- Most parents won’t take their children to see Santa this year
- The most and least popular Christmas cookies
- Vaccine news gives pharmaceutical companies a shot in the arm
- Majorities of Americans and Brits are excited over Disney’s content ambitions
- Consumer lifestyle changes will impact key moments for beer brands
- Will the post-Thanksgiving COVID-19 surge affect Christmas holiday behavior?
- PlayStation purchase on the minds of twice as many Americans compared to last year
Agencies
Agencies
Audience intelligence
Know your target audienceBuild a complete picture of your customers' complex lives, with audience intelligence from 29 million registered panel members worldwide.
Know your target audienceBuild a complete picture of your customers' complex lives, with audience intelligence from 29 million registered panel members worldwide.
Audience intelligence
Know your target audienceBuild a complete picture of your customers' complex lives, with audience intelligence from 29 million registered panel members worldwide.
Know your target audienceBuild a complete picture of your customers' complex lives, with audience intelligence from 29 million registered panel members worldwide.
Why YouGovYouGov offers the most accurate data, engaged panel members, pioneering technologies, and trusted experts. You’ll get honest, hard-hitting, real-world data to shape your strategy. Empower yourself with real opinions from real people, tracked over time.
Why YouGov
Why YouGov