Join this session to gain a deeper understanding of America’s most loved tech brandsSave your seat

Consumer electronics power everyday life, but which tech brands stand out as offering the best value, and which are top of mind for Americans?

Drawing on daily consumer surveys, YouGov’s new U.S. consumer electronics rankings 2026 explore the brands competing across three key categories: home appliances, audio devices, and mobiles, tablets, and laptops.

Join the webinar on Wednesday, March 4th at 2 pm ET / 11 am PT for a deep-dive into the data, led by YouGov’s tech brand experts Ben Paro and Alan Aviles.

They’ll analyze key trends like how brand consideration shifts across generations and as consumers move closer to purchase, while exploring the factors behind the success of top-ranked brands in each category.Save your seat

We will explore:

  • Which brands Americans consider most across household appliances, audio devices, and mobile, tablets, and laptops
  • A closer look at brands that have built strong brand momentum over the past year
  • The consumer electronics brands Americans believe offer the best value
  • The fastest-improving tech brands year over year
  • Custom views into key sub-sectors, powered by YouGov BrandIndex
Access full reportRegister for the webinar

Meet the speakers

Alan Aviles, Director of Client Services, YouGov

Alan Aviles is a Director of Client Services at YouGov with over 10 years of experience helping brands unlock the value of data-driven insights. He currently leads partnerships across the Tech, Gaming, Finance, and Agency sectors, specializing in YouGov’s BrandIndex and Profiles solutions.

Throughout his tenure, Alan has supported clients across Retail, QSR, Telecom, and Media, building dashboards, reporting solutions, and audience strategies that connect consumer perception to real business outcomes. He is passionate about translating complex data into clear stories that drive smarter decision-making.

Ben Paro, VP of New Business, YouGov

Ben Paro is a VP of New Business at YouGov with over 12 years of experience working in market research and insights. Ben specializes in developing compelling sales and marketing narratives from a combination of data signals: syndicated data, custom research, behavioral data, and industry trends and reports.

He collaborates regularly with senior executives across consumer electronics, AI tools, gaming and esports, media, heath tech, and more. A frequent conference speaker, he shares data-driven insights on the future of media and entertainment.

YouGov

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When you want unsurpassed accuracy to inform more impactful decisions, you need real-time, real-world data from real people.

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