Skip to main content

Select a country

Agencies

Editorial & free dataAgencies research

Explore public opinion on advertising and more - get the latest polling insights and expert analysis on what people really think

Business solutionsAgencies solutions

Market research for agencies - win pitches, support your clients, and see how YouGov helps brands unlock insights with real consumer data

Agencies

Editorial & free dataAgencies research

Explore public opinion on advertising and more - get the latest polling insights and expert analysis on what people really think

Business solutionsAgencies solutions

Market research for agencies - win pitches, support your clients, and see how YouGov helps brands unlock insights with real consumer data

Audience intelligence

Know your target audienceBuild a complete picture of your customers' complex lives, with audience intelligence from 30 million registered panel members worldwide.

Know your target audienceBuild a complete picture of your customers' complex lives, with audience intelligence from 30 million registered panel members worldwide.

Understanding an audience Market & category intelligence Persona creation

Audience intelligence

Know your target audienceBuild a complete picture of your customers' complex lives, with audience intelligence from 30 million registered panel members worldwide.

Know your target audienceBuild a complete picture of your customers' complex lives, with audience intelligence from 30 million registered panel members worldwide.

Understanding an audience Market & category intelligence Persona creation

Why YouGovYouGov offers the most accurate data, engaged panel members, pioneering technologies, and trusted experts. You’ll get honest, hard-hitting, real-world data to shape your strategy. Empower yourself with real opinions from real people, tracked over time.

Why YouGov

Case studies Data accuracy Experts: YouGov Thinking How-to guides Panel quality Technology & innovation

Why YouGov

Case studies Data accuracy Experts: YouGov Thinking How-to guides Panel quality Technology & innovation

Submit an inquiry

Prefer email? We'll come back to you within 24 hours.

Book a demo

Ready to hear more?

Schedule a time

Business

Access YouGov products and services as a business.

Register as a client

Members

Take surveys and earn points as a member of the YouGov panel.

Register as a member

Sign up for SMS opinion polls

At YouGov, we frequently conduct surveys to understand the reality of what America thinks about politics, current affairs, and social issues. Sign up below to receive regular SMS invitations to our political polls and make your voice heard.

Please see our Privacy Policy for more information.

About YouGov

At the heart of our company is a global online community, where millions of people and thousands of political, cultural and commercial organisations engage in a continuous conversation about their beliefs, behaviours and brands.

Company

About us
Join the Panel
Panelist support
All products
Careers
Investor relations

Global sites

Australia
France
Germany
Italy
Singapore
Spain
United Kingdom
United States

At the heart of our company is a global online community, where millions of people and thousands of political, cultural and commercial organisations engage in a continuous conversation about their beliefs, behaviours and brands.

Company

About us
Join the Panel
Panelist support
All products
Careers
Investor relations

Global sites

Australia
France
Germany
Italy
Singapore
Spain
United Kingdom
United States

Copyright © 2026 YouGov PLC. All Rights Reserved.

Terms and conditions
Privacy notice
Public data licence
Modern slavery act
Do not sell my data