Mid way through the summer season, we take a look at which ice cream brands are winning the hearts and minds of U.S. consumers. And while the summer season is typically kind to ice cream brands, the top 3 major QSRs are experiencing a hiccup. Finally, a different advertising approach by Jeep seems to be making a difference. (+)
Weekly BrandIndex Report - July 23, 2010
July 23, 2010Related topics
Related content
[US webinar] Recommendation champions 2026 - Exploring the brands driving consumer advocacy in the U.S.
Event
Is Farmers Insurance’s all-pink brand refresh resonating with consumers?
Article
[US livestream] The new search journey: How AI is changing online discovery
Article
[On-demand US session] Skip happens: Why podcast ads still earn trust
Article
US Biggest Brand Movers - April 2026
Article
US Biggest Brand Movers - March 2026
Article
U.S. Biggest Brand Movers - February 2026
Article
From awareness to action: how effectively do the world’s top brands convert?
Article
Which brands saw the biggest gains in Ad Awareness over Christmas 2025? (US Edition)
Article
US Biggest Brand Movers - December 2025
Article
2025 U.S. money habits: How Americans saved, borrowed, and insured this year
Article
US Biggest Brand Movers - November 2025
Article
US Biggest Brand Movers - October 2025
Article
US Biggest Brand Movers - September 2025
Article
US Biggest Brand Movers - August 2025
Article
US Biggest Brand Movers - July 2025
Article
Breach of data and trust: What U.S. PayPal users say about data risk
Article
US Biggest Brand Movers - June 2025
Article
US Biggest Brand Movers - May 2025
Article
US Biggest Brand Movers - April 2025
Article
American consumer’s perspectives on life insurance
Article
US Biggest Brand Movers - March 2025
Article
X partners with Visa, but will users adopt its financial ecosystem?
Article
US Biggest Brand Movers - February 2025
Article
Has Allstate scored with its college football sponsorships?
Article
US Biggest Brand Movers - January 2025
Article
US finance – trends and insights roundup for 2024
Article
US Biggest Brand Movers - December 2024
Article
US Biggest Brand Movers - November 2024
Article
Flying high: US airline rankings 2024
Report
US Biggest Brand Movers - October 2024
Article
League goals: MLS report 2024
Report
Is casual dining now better value for money than fast food?
Article
US Black Friday & Cyber Monday report 2024
Report
US consumer bank rankings 2024
Report
How Havas Village built a connected insights and audience platform with YouGov
Case study