The Los Angeles Lakers won the National Basketball Association (NBA) Finals on Sunday night, becoming this year's NBA champion. Due to the COVID-19 pandemic, the NBA shortened their season and held their playoffs in a "bubble," where all teams stayed at the same resort and played at a neutral location with no fans present. Which of the following statements comes closest to your opinion, even if none are exactly right?

The Los Angeles Lakers won the National Basketball Association (NBA) Finals on Sunday night, becoming this year's NBA champion. Due to the COVID‑19 pandemic, the NBA shortened their season and held their playoffs in a "bubble," where all teams stayed at the same resort and played at a neutral location with no fans present. Which of the following statements comes closest to your opinion, even if none are exactly right? Published on October 13, 2020 → Survey conducted on October 13, 2020 on 8395 U.S. adults

All adults

Region

Gender

Politics

Age

This year's champion is NOT as legitimate as regular years; this title doesn't "count" as much

15%

This year's champion is equally as legitimate as regular years; this title "counts" the same amount

33%

This year's champion is MORE legitimate than regular years; this title "counts" even more

Not sure

N/A – I don't follow the NBA

39%

This year's champion is NOT as legitimate as regular years; this title doesn't "count" as much

15%

This year's champion is equally as legitimate as regular years; this title "counts" the same amount

33%

This year's champion is MORE legitimate than regular years; this title "counts" even more

Not sure

N/A – I don't follow the NBA

39%

Share your view and join YouGov so your views are reflected in our research in the future

How favorable or unfavorable do you feel about each of the following sectors in the US? Please consider the organisations in each sector, their products and services, and their general operations: Media companies(newspapers, television, radio etc.)

Most streamed TV shows in the U.S. 2026

Music consumption trends 2026: Who's listening more – and what's driving discovery?

Spotify’s Fan Life campaign and Running Mode coincide with gains in Ad Awareness and Purchase Intent

YouGov Behavioral: Relationship Status and SVOD Consumption

Product placement effectiveness: Do U.S. adults notice brands in movies, TV shows or streaming content?

Which podcast genres are most popular among men and women in the U.S.?

DraftKings vs. FanDuel: Which brand has the best odds when it comes to consumer perception?

More than meets the ear: U.S. podcast ads report 2026

YouGov Behavioral: Viewership Trends by US Political Party