Which of the following parts of this year's Super Bowl broadcast did you enjoy the most?

Which of the following parts of this year's Super Bowl broadcast did you enjoy the most? Published on February 9, 2026 → Survey conducted on February 9, 2026 on 2355 U.S. adults

All adults

Region

Gender

Politics

Age

Race

The halftime show

19%

The game itself

24%

The commercials

10%

The announcers’ commentary

Did not enjoy any

Did not watch any

34%

Not sure

The halftime show

19%

The game itself

24%

The commercials

10%

The announcers’ commentary

Did not enjoy any

Did not watch any

34%

Not sure

FIFA World Cup 2026: North America built the stage. The attention went everywhere

Post-tournament analysis: The 16 brands that won FIFA World Cup 2026

Do you like soccer more than American football? We asked Americans to choose between their favorite sports

Did Levi’s and Gillette’s unofficial FIFA World Cup plays pay off?

How to accurately estimate sports audiences for sponsorship valuation

Could you score a World Cup penalty kick? Many men say yes

The top five sponsor brands gaining among FIFA World Cup fans in the U.S.

See the 48 brands winning with U.S. FIFA World Cup fans

86% of fans say live sports are becoming a luxury experience