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Consumer Insights Visualizer

Clarity in one click. Instant shopper insights turn complex consumer behavior into clear, shareable dashboards. YouGov’s Consumer Insights Visualizer enables you to visualize shopper panel data and quickly transform insights into presentations that support strategic and commercial discussions.

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From data to storyboards

Integrate insights faster with a bird’s eye view of market data. Spot behavior trends instantly with customizable dashboards highlighting patterns, spikes, dips, and seasonal changes at a glance.

Track your brand’s monthly performance and compare buyer groups by demographics with shopper intelligence from 16+ European countries, and one-click exports straight to PowerPoint or PDF – all in your desktop or tablet browser. Improve your communication by sharing performance across teams and creating dashboards for retail conversations.

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Reality, visualized

Turn data into engaging stories that are easier to act on. Powered by YouGov shopper panel data, Consumer Insights Visualizer integrates with AnalyzeIT to deliver live dashboards built from high-quality panel data across brands, categories, and retailers.

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Bring data to life

No more manual data formatting, Consumer Insights Visualizer helps you build commercial narratives fast.

  • Quick and easy visualization of consumer panel data

Interactive visualizations allow for quick, convenient data access in an exportable online storyboard.

  • State-of-the-art interface

Anywhere, anytime, online. Say goodbye to big data tables.

  • International uniform and contemporary design

All diagrams and graphs are specially designed, with consistency across all countries.

  • Flexible, flawless figures

Multiple data visualizations available, to suit your needs.

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Why YouGov?

Benefit 1

Interactive dashboards and filters with predefined templates for category, brand, and retailer views.

Benefit 2

One-click export to presentation-ready formats with configurable layouts and branding on request.

Benefit 3

Harmonized visual language for consistent storytelling.

Real brands, real results

See how the best brands use YouGov Consumer Insights Visualizer to bridge the gap between data and insights – and what that means for their business.

Unilever

"Working with YouGov feels like a genuine partnership. Our YouGov team takes ownership in the success of our product launches, sharing excitement when they see our new products go live. They go above and beyond by providing valuable customer insights that help us optimize our product launches."

Willeke Brokking, CMI Lead Home Care, Unilever

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Whatever your research needs, YouGov can help.

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