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Track your brand for FREE using BrandIndex's Buzz metric

BrandIndex Lite

Get a free snapshot of brand performance against competitors in your sector, powered by our panel of 30 million+ consumers.

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Quick, simple, and completely free

YouGov BrandIndex Lite gives you a clear snapshot of brand performance in BrandIndex’s Buzz category – completely free.

Discover how audiences really feel about your brand, and benchmark against top competitors in your industry.
Filter by market, industry and audience demographics for an accurate overview of your brand performance in your sector.

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Explore a sample of YouGov's data for free - no strings, no hidden charges. Just quality brand data at your fingertips

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Access our Lite products right within your browser in a handy dashboard - no installation required

Powered by YouGov's panel

A sample of quality brand data, panel-powered by YouGov's 30 million+ registered members around the world

Why YouGov?

Take tips from sector leaders who use YouGov brand tracking

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“YouGov's brand tracking let us quickly, accurately and objectively show the positive brand impact that our FIFA World Cup advertising partners obtained.”

Dan Urban, Vice President of Ad Sales Research, FOX Sports

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Content & resources

Royal family favourability trackers, October 2026
Which personal care and beauty brands are most considered by women across each generation?
YouGov News Tracker: 25 - 26 October 2026
News Tracker | YouGov Topic Quantifier Results 25th- 26th October 2026
Investments Brits believe are becoming more appealing
Britain's mood, measured weekly
How often Brits have sex
How often Brits exercise