Janice Fernandes

B2B Content Writer

Janice Fernandes brings nearly a decade of experience writing on travel, retail, food, automotive, and beauty. She’s endlessly curious, with a soft spot for pop culture, good food and road trips.

From Nike to Super Mario Bros.: Which brands topped the Black Friday and Cyber Monday 2025 Buzz rankings?

U.S. health and wellness habits: Is cost shaping health and wellness choices?

College students and fast food: Brands, ordering habits and what drives their choices

Dr Pepper brand metrics climb as Fansville returns for Season 9

How U.S. adults support charities: Donations, volunteering and future giving

U.S. summer travel 2026: What people planned vs. what actually happened

The next adventure: How working U.S. empty nesters are traveling in 2026

Spotify’s Fan Life campaign and Running Mode coincide with gains in Ad Awareness and Purchase Intent

Has UnitedHealthcare’s brand health recovered?

When do U.S. consumers buy sunscreen and what matters most when choosing SPF?

Product placement effectiveness: Do U.S. adults notice brands in movies, TV shows or streaming content?

Mother’s Day campaigns that caught consumers’ attention

How did CeraVe’s brand perception and Ad Awareness grow?

U.S. consumer spending and budgeting trends in 2026

Tech takeover: What is driving the success of tech brands on a global scale

From awareness to action: how effectively do the world’s top brands convert?

How many Americans went into debt for Christmas 2025?

How do American consumers verify online retailers before purchasing?

Which holiday ads are gaining the most attention in the US so far in 2025?

US media & agencies round up 2025

Gen Z’s financial behaviors in 2025

What do Americans think of regulating unhealthy food advertising to kids?

2025 holiday spending: most US adults are cooking more, spending less

US consumers react to Ben & Jerry’s leadership change and brand activism

Holiday shopping 2025: What Americans buy, spend, and value at Christmas

Workplace reputation check: the top brands Americans want to work for in 2025 overall and by sector

What drives Americans' streaming choices in 2025

Younger adults drive demand for non-alcoholic beverage alternatives

What Americans think about saving, budgeting, and debt in 2025

How wellness looks across the US and UK: Similar goals, different habits

How Gen Z eats out: Restaurants, dining habits, and food values

What Americans say about overtourism and how they’re changing travel habits

What’s driving and delaying e-bike use in the US?

Do consumers want additive-free foods? Insights from Kraft and General Mills customers

Who’s buying Estée Lauder, Lancôme, and L’Oréal in 2025?

Top travel destinations for Americans in 2025