Webinar: Danish grocery trends shaping shopper behaviour 2025

Last year, almost 4 in 10 Danish shoppers said they would increase their private label purchases. Will this trend continue in 2025?

Watch our 30-minute webinar on the 2nd of October, 10am CET, to explore how changing shopper habits and market dynamics are set to influence the future of grocery retail in Denmark.

Main speakers:

Philip Nielsen, Senior Advanced Solution Consultant

Peter Palmqvist, Senior Consultant

Unlock the potential of the Danish grocery market with valuable insights into:

1. Economic pressure: How consumer confidence and price sensitivity shape grocery spending
2. Changing behaviour: New shopper coping strategies, switching patterns, and shifting category priorities
3. Retailer landscape: Which channels and banners are gaining or losing ground, and why loyalty is under pressure

Our experts will provide you with actionable insights based on fresh data from our YouGov shopper panel and the Shopper Monitor 2025 report. This comprehensive analysis will help you understand which retailers are best meeting consumer expectations and how this impacts brand choices. By leveraging our extensive consumer data and retail insights, you'll gain a deeper understanding of the evolving retail landscape and be better equipped to make strategic decisions in the increasingly competitive FMCG market.

Don't miss this opportunity to stay ahead of the curve and inform your business strategy with data-driven insights.