Indonesia auto rankings 2026: ​Driving brand preference

For many Indonesians, buying a car is one of the biggest financial decisions they’ll make. That raises the stakes for auto brands. Perceptions of quality, value, and overall impression all play a key role in determining which brands make the shortlist when it’s time to buy.

In this latest report, YouGov data reveal Indonesia’s top auto brands, based on insights from thousands of consumers. From overall brand health to purchase consideration and customer satisfaction, the report provides a comprehensive view of the customer journey and highlights how rankings vary across key consumer segments.

The report explores:

• Top auto brands based on Index score across gen-pop, gender and generations
• Most considered auto brands among consumers planning to buy in the next 12 months
• Which auto brands have improved the most year on year?
• What does the audience profile of new car buyers look like?

Download the report to get exclusive insights into Indonesia’s top automotive brands in 2026.