Date: Thursday, 28 May 2026
Time: 10:00 – 17:00
Location: Kattebroek | Dilbeek
Belgian FMCG and retail leaders are operating in an increasingly complex and volatile market. Shopper behavior is shifting faster than traditional planning cycles, and assumptions quickly lose relevance. As pricing, promotion, assortment, and channel decisions carry immediate commercial impact, confident growth depends on one thing: decisions grounded in reliable, representative shopper evidence.
Why attend YouGov Insights Forum Belgium 2026?
The YouGov Insights Forum brings together senior leaders in FMCG and retail to explore how data-led decision-making drives sustainable commercial performance. Under the theme of Facts. Focus. Forward., this year’s forum is designed to help you replace intuition with shopper evidence, prioritize the right opportunities, and turn shopper insight into confident, future-ready decisions:
- Facts: reliable shopper data that replaces intuition with evidence
- Focus: prioritizing what truly drives growth in complex, competitive markets
- Forward: using insights as a strategic asset to stay ahead, not just keep up
Shopper insights from leading voices
At the heart of our event are perspectives from senior industry leaders and YouGov experts working at the intersection of data, strategy, and commercial performance. Speakers will share concrete examples of how evidence-based decision-making creates competitive advantages in FMCG and retail.
Speakers:


Reserve your spot and move forward with confidence
By attending the YouGov Insights Forum Belgium 2026 on 28 May in Dilbeek, you will gain:
- A clear, evidence-based view of growth opportunities in Belgian FMCG and retail landscape.
- Practical guidance on translating real shopper insights into confident commercial decisions.
- Strategic perspectives from senior leaders navigating change across the industry.
If you are responsible for driving growth across marketing, commercial, or insights functions, this event provides the clarity and evidence needed to move forward with confidence.
Register now to join peers across FMCG and retail, and shape future decisions with facts and focus.
