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Shaun Austin

Director, Media

Shaun has worked in research for over ten years and has been at YouGov since 2011. He is passionate about TV, news, social media, the ever-evolving media landscape and how this impacts on consumer behaviour and brands.

Shaun is an experienced conference speaker, presenting at events such as WARC’s Measuring Advertising Performance symposium, CIM/Bloomberg Digital Summit, and the Digital TV Group’s Breakfast Seminar. He has also authored reports and articles that analyse how changing consumer habits have changed the media industry.

Before joining YouGov Shaun worked for Harris Interactive and Entertainment Media Research. He has a degree from Victoria University and a diploma in market research from the Market Research Society of Australia.

UK
Going native: Consumers, advertising and news
Consumer attitudes to native advertising
How news and stories are followed on Twitter
How news and stories are followed on twitter
Media, Technology & Telecoms outlook for 2014
On-demand providers: Creators or curators of content?