Shinmin Bali

UK

US

INT

OOH effectiveness: Britons frequently notice out-of-home advertising, and many act on what they see

AI is becoming part of UK adults' health information journey

How do domestic appliance buying priorities change across generations in Britain?

One in five British beer drinkers consume 14 or more units of alcohol per week

Why are one in three Brits drinking less alcohol in 2026?

Etsy's brand visibility in the UK rises following recent campaign launch

The grocery habits of higher-income Britons

Familiarity with beauty tech far exceeds actual usage among British consumers

Food delivery services are mainly used as a treat in Britain, but high fees frustrate many

Most Britons are concerned about harmful ingredients in everyday consumer products

Sephora’s return to the UK is resonating with male consumers

Crufts “controversy” boosts visibility but weakens sentiment for The Royal Kennel Club

Holland & Barrett ad awareness rises following ‘Back Your Body’ campaign launch

How men and women differ in gift-giving habits in the UK

Apps versus SMS: Why Brits use different messaging services

How Brits communicate in 2026: Messaging dominates while AI use is emerging

Cancer Research UK retains top spot in YouGov’s 2026 Charity Rankings

Brand performance: What's driving Netflix's global success in 2026?

UK car buyers divided on car features: minimalists vs luxury seekers

Where UK beauty ads land: the channels regular make-up users notice most

Data privacy day UK 2026: attitudes towards online data protection

How active are Brits? A look at the nation’s exercise habits

In-depth: What Brits want from an auto showroom experience

Most Brits aren’t buying new tech this holiday season

Cosmetic treatments in Britain: From curiosity to confidence

5G in the UK: Nearly half of Britons say the technology improves digital experiences

Scent first, brand later: How Britons buy their perfume

What Britons’ appliance habits reveal about their energy awareness

Among Britons who see EVs as the future, Michelin stands out on Quality

How Gen Z in the UK navigates healthcare: Social media, cost and caution

How Britons’ baking habits shape appliance choices

Inside the UK hair care market: Concerns, motivations, and market signals

Most Britons expect tariffs to push prices up

April Advertisers of the month in UK: Minecraft, Oral-B and B&Q

Key insights into Britons’ attitudes towards beauty and personal care

Data Spotlight: Making Britons laugh - Humour hacks for advertisers