When it comes to purchasing digital products that can be permanently downloaded (as opposed to streaming services), like an e-book, song, movie or video game, which of the following comes closest to your understanding?

When it comes to purchasing digital products that can be permanently downloaded (as opposed to streaming services), like an e‑book, song, movie or video game, which of the following comes closest to your understanding? Published on 14 October 2024 → Survey conducted on 14 October 2024 on 4916 GB adults

All adults

Region

Gender

Politics

Age

Buyers generally own that product and can keep it forever

38%

Buyers generally own a licence to use that product which can be withdrawn in future

28%

Don't know

34%

Buyers generally own that product and can keep it forever

38%

Buyers generally own a licence to use that product which can be withdrawn in future

28%

Don't know

34%

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