Personal care brands aren’t just products on a shelf—they’re daily essentials consumers rely on and return to. But in a crowded category, which brands are standing out?
On 8 October 2025, 11am HKT, 10am JKT/ICT, YouGov experts hosted an exclusive session: Everyday essentials: APAC's top personal care brands revealed.
In the webinar, we’ll reveal this year’s top-ranked personal care brands and explore what’s driving consumer choice across Indonesia, Thailand, and Hong Kong.
What this webinar covers:
- The personal care brands leading consideration across the 3 markets
- Deep dive into the top 3 most considered brands in each market
- The most improved brands of 2025
Rewatch how personal care brands stack up and where the category is heading next.
Meet the speakers

Henry Low, Business Development Director, YouGov Hong Kong
Henry Low is the Business Development Director for YouGov Hong Kong, bringing over 16 years of experience in FMCG and market research, with a strong focus on consumer intelligence, market entry strategy and distribution development. Henry has expertise in driving revenue growth, expanding business operations, and securing strategic partnerships across various industries, including FMCG, luxury retail, banking & insurance, e-commerce, and technology.
Jessica Ekaputri, Research Manager, YouGov Indonesia
With over 10 years in Market Research with various research agencies, Jessica is proficient in several research studies, such as Consumer Insight (Quantitative), Retail Audit and Consumer Panel. She has experience in managing clients from key industries including Personal Care, Home Care, Travel, Financial, Food & Beverages, E-commerce, etc. Her main objective for every project is to translate the data into useful insights for the clients.
Sataporn Lertkamala, Business Development Director, YouGov Thailand
Sataporn Lertkamala is Business Development Director at YouGov, where he leads a business development team focused on expanding Data Products and delivering Custom Research through both qualitative and quantitative methods. He collaborates with leading organizations across FMCG, retail, agencies, and travel & tourism, turning data into actionable insights that enhance branding, guide marketing strategies, and assess media effectiveness.
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