
Hoang Nguyen
Data Journalist
Qatar Airways soars on Euro 2024 ad exposure
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Can you trust your social media feed? UK public concerned about AI content and misinformation
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UK public wary of AI yet open to its potential in healthcare and manufacturing
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Most UK marketers not ready for a cookieless future
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From sex to exercise, here are the things that Brits are most likely to track using apps and tech
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Sunshine Saturday: Brits warm up to travel campaigns after Christmas
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Health and wealth: The top New Year’s resolutions and challenges for Brits in 2024
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The stress of gift shopping: What’s not so joyful about Christmas shopping in 2023
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Activities and experiences will be at the heart of modern travel
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Premier Inn sees rise in Ad Awareness amid late summer marketing activities
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UK - Evaluating 3 budget hotel brands’ journey through the purchase funnel
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Toothpaste battle royale: Analysing conversion rates of leading oral care brands
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Beyond the booked: Discovering new potential customers for Airbnb through strategic research
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Great Britain: Insights into sunscreen purchasing habits
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UK: Measuring how Volkswagen, Ford and Mercedes earned their success in YouGov’s Auto Rankings 2023
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UK: Advertising to consumers considering an electric vehicle
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Five factors motivating Brits to travel in 2023
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UK: Inflation to hit Christmas shopping
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Media, Content and Agencies: Trends and insights round-up for 2021
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Do consumers support commercial efforts to get people vaccinated?
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What's driving consumer desire for meatless products?
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Exploring the most popular categories of mobile games
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Global study: Should overseas travelers carry a vaccine passport?
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Nearly half of British adults view the cost of COVID-19 testing as a barrier to travel
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The surge in mobile gaming will likely stick around beyond COVID-19
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Global: Consumer willingness to pay for environmentally friendly products
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Global: The pandemic has changed the types of food consumers are buying
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Gen Z grocery shoppers show signs of being more accepting of GMO food: Key markets
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Americans and Brits who drank more alcohol amid the pandemic were more likely to drink alone
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Roughly a third of consumers globally engaged with social media ads more amid the pandemic
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The most popular music streaming platforms in key markets globally
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US consumers support health passports for overseas travel
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The 10 charts which show how British consumers have changed during the pandemic
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Consumption of several types of soft drinks remained stable year-over-year in Great Britain
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When it comes to grocery retail, do people want small or large store formats?
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