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From trust and convenience to digital UX and human service, the drivers of bank choice are evolving fast. And preferences can differ starkly from Gen Z to Boomers, and across genders and income levels.

Join YouGov’s experts on November 5 at 11 am SGT/2 PM AEDT for a fast, data-rich walkthrough of our latest consumer banking rankings and insights.

In this session, we’ll explore:

  • The most-considered consumer banks in Australia and Singapore
  • Which banks lead in customer satisfaction
  • Neobank audience analysis
  • and more...

Gain actionable insights to understand how different segments of the population interact with banks — and what it takes to stay top of mind in a competitive market.

Register hereGet in touch

Meet the speakers

consumer-bank

Fumin Rianto, Research Director, YouGov Australia

Fumin is Research Director at YouGov Australia. He has a Bachelor of Commerce from the University of Sydney and a Master of Marketing from the University of Technology Sydney.

With more than 10 years of experience in conducting and delivering quantitative and qualitative market research, Fumin has developed deep expertise in the financial services sector, spanning banking, superannuation, insurance, investment, and wealth management. He has led numerous projects exploring investor sentiment, adviser relationships, product development, brand health and customer experience, helping clients translate complex financial behaviours into clear, actionable insights. Beyond financial services, Fumin also works closely with clients across travel and tourism, technology, FMCG, not-for-profit and the public sector, supporting them with evidence-based strategies to drive growth and strengthen their connection with customers.

Gautam Gangaram, Research Director, YouGov Singapore

With 19 years of experience in both quantitative and qualitative research, Gautam Gangaram brings deep expertise across a diverse range of sectors including Retail & E-commerce, Financial Services & Fintech, Media & PR, Technology, FMCG, Telecom, and Travel & Hospitality.

As Head of Research at YouGov Singapore, Gautam has led strategic initiatives that decode brand performance and consumer behavior, with a particular focus on the financial space.

Known for his analytical rigor and cross-sector insights, Gautam combines data-driven thinking with a nuanced understanding of market dynamics.

An interesting personal fact: Gautam is a Sindhi, born and raised in Sri Lanka, and is now a proud Singapore Citizen – bringing a rich multicultural perspective to his work.

YouGov

YouGov is a global market research and analytics company, providing insights into what the world really thinks, does, wants and buys.

To do so, we connect daily with our engaged members around the world to gather their thoughts, behaviors, and opinions. This commitment to real-time interactions with real people enables us to ensure that our research data is powered by reality.

As a YouGov member, your opinions and behaviors are valued and rewarded. Whether you’re answering questions or scanning your shopping, the data you share helps companies, brands, and governments to better understand your reality and make decisions that support your needs.

YouGov /Research Reality