Australia Consumer bank rankings 2025

Who’s winning the trust and wallets of Australian banking customers?Download report

Consumers today expect more from their banks. From seamless digital experiences to shared values and reliable service, Australians are redefining what drives their banking choices.

Our latest YouGov Australia Consumer bank rankings 2025 report uncovers how Australians choose their banks in the competitive market.

What’s inside the report

Top-ranked consumer banks — See which banks lead in consideration and customer satisfaction
Demographic insights — Understand how preferences differ across genders and generations
Financial product users profiles — Discover who’s driving engagement in Australia’s banking landscape

Why read this report

Whether you’re shaping brand strategy, marketing, or customer experience, this report offers data-backed insights to help you understand what truly matters to Australian banking customers and how your brand can stay ahead.

Download report Contact us

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