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Discussion thread: Week 33
20 August 2018Related content
How UK adults' consideration to donate to Refuge UK shifted through the 2026 FIFA world cup
Article
From stadiums to street style: Sports-fashion partnerships win over UK consumers
Article
73% of Britons support UEFA’s FIFA World Cup boycott
Article
FIFA World Cup 2026: The top 5 brand sponsors based on Advertiser Impact Score (AIS)
Article
Was the FIFA World Cup 2026 well-received compared to previous tournaments?
Article
Lionel Messi’s favourability plummets following World Cup
Article
What do Britons think of the 2026 World Cup changes, in their own words
Article
How to accurately estimate sports audiences for sponsorship valuation
Guide
The UK's sporting super weekend: What happens when every major event competes for attention?
Article
FIFA wrong on Balogun call, say Britons
Article
Awareness vs. Impact: Are sports-fashion partnerships influencing buying behaviours?
Article
Past the halfway mark of FIFA World Cup 2026, which sponsors are making the biggest impression?
Article
Most 2026 World Cup watchers negative about hydration breaks, tend to be positive about increasing to 48 teams
Article
86% of fans say live sports are becoming a luxury experience
Article
One in nine Britons who watched the UEFA Champions League final did so via an illegal stream
Article
UEFA Champions League final sponsorship exposure metrics: Who won the game?
Article
[On-demand webinar] Youth Sport Tracker: Understanding the next gen of sports fans
Article
What FIFA World Cup 2026 means for British grocery brands, pubs and food delivery services
Article
Are Britons excited for the 2026 World Cup?
Article
More than meets the ear: Great Britain podcast ads report 2026
Report
Premier League fans still say VAR is working badly
Article
FIFA World Cup 2026 sponsorship: Will Brits notice, and where?
Article
[On-Demand Great Britain webinar] Skip happens: Why podcast ads still earn trust
Article
As England win their eighth Women’s Six Nations on the bounce, what did the public make of this year’s tournament?
Article
Do Manchester City fans think it’s the right time for Pep Guardiola to leave the club?
Article
How to target World Cup audiences: activating fan segments for smarter ad campaigns
Guide
Participation drives visibility: What Piastri’s absence means for Mastercard at the F1 Australian Grand Prix
Article
Arsenal or Man City may be the 2025/26 Premier League Champions – but they aren’t the healthiest brands in top-flight football
Article
FIFA World Cup 2026 global brand handbook
Report
[On-demand UK webinar] Insights without the team: Market research 101
Article
How Priority Partnerships turned survey data into industry authority
Case Study
A warm reception for the 2026 Winter Olympics
Article
2026 Winter Olympics UK audience statistics and sponsor recall: What YouGov data reveals
Article
How World Netball measures global netball participation using YouGov Sport
Case Study
Six Nations adjusts its coverage and scheduling – what did the fans think?
Article
[On-demand UK webinar] Sport tourism appetite: What drives fans to travel in 2026?
Article