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Beth Mann

Deputy Head of Elections and Political and Social Data

Beth is Deputy Head of Elections and Political and Social Data at YouGov, having joined the company in 2021. She holds a BSc in Criminology and an MSc in Social Data Science.

Beth specialises in using advanced experimental techniques to explore social and political attitudes and support the development of effective campaign and messaging materials. She has also supported on building several MRP models for national elections, including in the UK (2024), Catalonia (2024), and Australia (2025).

Since joining YouGov, she has worked with a range of high-profile clients including numerous political parties, media-outlets, charities and think-tanks, helping them to understand their audience and issues through cutting-edge analytics.

She is also a media spokesperson for the team.

UK
INT
How Wales voted at the 2026 Senedd election
YouGov’s was the most accurate seat projection of the 2026 Welsh Senedd election
Final YouGov MRP of the 2026 Senedd election shows Plaid Cymru on course to be the largest party
Second YouGov MRP of the 2026 Senedd elections shows a tight race between Reform UK and Plaid Cymru
First YouGov MRP of the 2026 Senedd election shows Plaid Cymru on course to be the largest party
2026 Danish general election: final call YouGov LSS election model shows close but stable race between left and right blocs
2026 Danish general election: first YouGov LSS election model shows close race between left and right blocs
Few Britons think the prison system is working well, so what changes would they make?
Final YouGov MRP shows Labour on course for historic election victory
On whatever Brits say the top issues facing the UK are, they think the government is doing a bad job
First YouGov MRP of 2024 general election shows Labour on track to beat 1997 landslide
HealthScare: Britons increasingly worried about the state of the NHS in the post-pandemic period
Britons split on whether we should take in Palestinian refugees fleeing the Gaza conflict
By 46% to 36%, Britons say there should be another EU referendum in the next ten years
Barbie dolls divide generations, with young Britons seeing a more positive impact
How do white and ethnic minority views and experiences of knife crime differ?
More and more actions by men are being recognised by Britons as sexual harassment
How do Britons view false allegations of rape?
One in eight Britons turned to private healthcare in the last 12 months
MRP: the constituency map of YouGov’s cost of living groups
Vote intention among the YouGov Cost of Living segmentation groups
The YouGov Cost of Living Segmentation
100 days in, Rishi Sunak’s ratings are lacklustre and he has failed to salvage the Tory brand
Should transgender women offenders be sent to men’s or women’s prison?
What were the issues dictating which party Danes voted for in the 2022 general election?
Britons now think that Labour will win a majority at the next election
Why have those Britons with two covid vaccinations failed to get the booster?
Worries about climate change increase following heatwave
How do Western European and US perceptions of crime and policing compare?
What do Twitter users think of Elon Musk buying the platform?
How do Europeans think we should support Ukrainian refugees fleeing the Russian invasion?
Policing Bill: Britons support proposed new police protest powers
What do Britons think the impact of the Russian invasion of Ukraine will be on the UK?
Public criticism of Conservatives’ handling of the economy continues to grow
Britons’ take on the gender pay gap: past, present and future
What are the problems with housing in the UK?