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- Swedes are much more worried about the country’s economy than Danes
- US: Chick-fil-A faces data breach allegations – how do customers feel about data privacy?
- US: Senate grills Ticketmaster over Taylor Swift concert outage – How has the brand performed since?
- US Department of Justice files an antitrust suit against Google's ad business
- YouGov Hotel Advocacy Rankings 2023: UAE & KSA
- US: Mercedes-Benz gears up for an all-electric future – What do customers think?
- GB: New Balance unveils its first campaign for 2023 - Is it creating enough chatter among Britons?
- What do UAE & KSA residents think about Ronaldo’s move to Al-Nassr FC?
- Urban Indians are excited for Pathaan, with two-fifths saying they will watch the film in a theatre
- Do you eat meat like a Tasmanian or Victorian? And how attitudes to plant-based alternatives vary
- Disney+ looks to boost monetization with Hulu's ad-targeting features
- UK – Biggest Brand Movers – January 2023
- US: Betway launches first US campaign - Has it caught the attention of Americans?
- GB: Heathrow CEO feels the wealthy should pay for greener air travel - Do flyers share his view?
- US: The top retail advertisers during the 2022 holiday season
- US: Which grocers won holiday season advertising?
- Businesses can use content generation AI tools to save costs
- What New Year’s resolutions are Brits making this year?
- US: Peloton hires new chief marketer - How did the fitness brand do under its previous CMO?
- GB: Citroën names new UK marketing chief - What impact did the position’s previous occupant have?
- Boost revenue by aligning the brand's voice with outbound communication channels
- GB: Paperchase up for sale again, staring at insolvency - How is its brand health holding up?
- US: Home Depot changes payroll system for hourly workers - How has the brand been doing since?
- US:Starbucks calls corporate employees back to the office – How has it performed since the mandate?
- US: Pinterest brings external comms under CMO’s ambit - How has the brand done under its first CMO?
- GB: HMV reports revenue increase, return to profit - How popular are vinyl records amongst Britons?
- US: J. Crew hops on to the resale bandwagon - What do its customers think of secondhand shopping?
- US: What resolutions are people setting for 2023?
- What New Year’s resolutions are Danes and Swedes making in 2023?
- Singapore’s Most Talked-About Brands: December 2022
- Australia’s Advertisers of the Month (Dec 2022): Uber beats out early Xmas marketing competition
- This is why AI-generated content needs a human touch
- US: FAA system outage grounds major airlines: How have they performed since?
- US: DoorDash launches prepaid package service: How has the brand been doing?
- US: Emma Chamberlain is Lancôme's new face – Do people trust influencers’ recommendations?
- What do Aussie consumers consider when looking to purchase consumer electronics?
- Discord acquires the social app 'Gas' to reach out to younger demographics
- Charles & Keith’s luxury controversy – How has its recent actions reshaped consumer perceptions?
- GB: Marks & Spencer to open 20 large stores - But do its customers shop offline or online?
- GB: Harrods launches cosmetics recycling trial - What do its shoppers feel about recycling?
- New Year of the Rabbit: are attitudes towards meat-eating and plant-based substitutes changing?
- UAE's Biggest Brand Movers: December 2022
- Two-thirds of UAE residents have either bought or would consider buying refurbished electronics
- Data privacy & sustainability see increase in importance among electronics shoppers in S'pore
- Saudi Arabia's Biggest Brand Movers: December 2022
- India's Biggest Brand Movers: December 2022
- The global market for oral care and personal care products
- What types of social content creators do global audiences follow?
- A look at the global popularity of esports team LOUD
- Reddit – a great place to meet enthusiasts and core audiences of all sorts
- Thais’ Attitude towards Chinese New Year Celebration
- Establish basic goals before using ChatGPT for creating marketing copies
- Global: Are retailers deliberately making it difficult to return products? Here’s what consumers think
- US: Top five health insurance providers
- Six in ten urban Indians have either bought or would consider buying recycled electronics
- Så mange genbruger elektronikprodukter
- Svenskarna sparar sina gamla elektronikprylar
- Lean on authenic conversations to boost Instagram audience engagement
- Phones and phone carriers – Are consumers looking at social media reviews before making a purchase decision?
- Do consumers consult social media to guide purchasing decisions for leisure activities?
- Banks are serious institutions. Are consumers views of them swayed by a Twitter review?
- Are consumers checking social media reviews before buying video games?
- Shift from an SEO-first to a content-first strategy to boost content SEO in 2023
- Provide a positive buyer experience to boost customer retention rates
- US: Stitch Fix CEO Elizabeth Spaulding steps down – How did the brand perform under her leadership?
- Global: What role do social media reviews have in buying a car?
- US: Everlane chooses layoffs to boost profitability - Did it affect how the company is seen?
- US: Dr Pepper is gathering steam when the soda segment is going flat – Who are its customers?
- US: Cancellations, delays hit Southwest Airlines hard: How big has the impact on the airline been?
- US: Bed Bath & Beyond stocks rise amid bankruptcy moves – How did the brand perform last year?
- US: Burger King hires a new CMO – How has the brand performed previously?
- US: Rite Aid’s Heyward Donigan exits as CEO - How did the drugstore chain do during her tenure?
- Who are Saudi’s Smart Investors?
- Microsoft is looking to add AI to its Bing mix amid talks with ChatGPT creator
- US: Mercedes-Benz to develop an EV charging network - Are customers keen to go the electric way?
- US: Sephora drops two influencer-launched lines - Do buyers favor items endorsed by influencers?
- UK: Which brands won Christmas?
- Majority of Singaporeans positive about country and government performance: YouGov
- US: Party City mulling bankruptcy declaration - How has the retailer been doing?
- Profile Peeks: India's financial risk takers
- Digital exclusion is an issue for many in Norway
- Discover music and video streaming subscribers in Singapore and Indonesia
- US: What were the biggest movies of 2022?-And why is a 2017 film one of them?
- US Advertisers of the Month for December: Best Buy, Omaha Steaks, DICK’s
- Boost LinkedIn marketing strategies with authentic content to drive engagement
- Canada finance Advertisers of the Month, December 2022
- US: Apple TV+ hires ex-Disney+ marketing head Ricky Strauss – How did Disney+ perform under him?
- Early tech adopters are a small share of the British population. Here’s why brands should target them
- Leverage personalised CTV ads to boost audience receptivity and gain insights
- Early tech adopters are a small share of the US population. Here’s why brands should target them
- As gamers flock to Pokémon after the latest launch, a look at their views on animal rights
- US: Amazon could launch a sports streaming app - Do customers stream sports regularly?
- US: JBL announces eco-friendly speakers – Could such products find takers among customers?
- GB: Tesco expands plant-based food range for Veganuary – How big are customers on going vegan?
- US: Truly Hard Seltzer appoints Ogilvy – How did the brand fare under the incumbent?
- There’s still some appetite for buying travel services in person. But not much
- US: BMW launches agency review process - How has the brand done under incumbent agencies?
- US: H&M launches metaverse experience on Roblox - Will it find favor with current customers?
- As NHS patients face record waits, what private treatment are they seeking?
- Global: Do celebrity scandals impact consumers’ appetite for their work?
- US: Starbucks to update its rewards program – How do customers currently redeem their points?
- Leverage paid ads to boost product category ranking and sales on Amazon
- Leverage social media and augmented reality to engage Gen Z consumers
- GB: Back Market hires marketing head to spur awareness - How aware are Britons of the brand today?
- UAE December Advertiser of the Month: Which brands made it to the top?
- The Geography of the Australian Dream
- Three-quarters of urban Indians expect life to be better in 2023
- US: Netlix forays into fitness content with Nike collab – How do existing customers workout?
- TikTok issues new policies to guard youth against explicit or adult content
- Use content and video marketing to boost digital marketing efforts in 2023
- US: JetBlue partners with Peacock – Is the service popular among current or future flyers?
- US: Walmart adds more stores under its single-use bag policy ambit: Will shoppers approve?
- Brands need to leverage personalised content to boost marketing efforts in 2023
- Brands can recession-proof email deliverability by being strategic
- US and GB: IMF chief says 2023 tough year for world economy - Are consumers concerned?
- Leading through the Media Landscape in APAC
- Provide robust customer experiences and customer support systems to improve sales
- An Online Reputation Management process helps boost sales and build consumer trust
- Global Media Outlook, 2023: Growth in digital slows, live events may bounce back
- The next stage of Influencer marketing will be driven by brand and creator partnerships
- US: Luxury retailer LuisaViaRoma to debut a store in New York – But do Americans want to splurge?
- PR professionals should leverage popular content formats to drive engagement in 2023
- Decentralized social networks may be the key to democratizing online social spaces
- US: BitNile to launch new online marketplace – Do Americans use crypto when shopping online?
- Amazon Prime Air rolls out drone deliveries in California and Texas
- Leverage title and meta description tags to boost SEO ranking
- US: Patagonia is testing solar windows – Will the product find takers among customers?
- US: Albertsons to offer plant-based meat alternatives – What does the customer appetite look like?
- US: How are Americans reacting to Southwest Airlines’ massive flight delays?
- How did FIFA World Cup Qatar 2022 fare against the 2018 version?
- Leverage holiday promotions to boost brand awareness and conversions
- Streamline content approval processes by pre-defining all stakeholders' roles
- Use intentional marketing strategies to generate revenue in 2023
- Leverage influencer connections and social media to create viral content
- Measure marketing campaign success with past metrics and consumer sentiment
- Marketing tech stacks help streamline customer experiences and drive sales
- US/GB: Top five car brands leading in innovation and technology
- Tech: 2022 trends and insights round-up of the US market
- Telco: 2022 trends and insights of the US market
- What is consumer’s view towards access to monitored personal data and bloatware?
- Leisure and Entertainment: 2022 trends and insights of the US market
- Media, Content and Agencies: Trends and insights round-up for 2022
- GB: Wilko brings in new CEO: What impact did the outgoing chief have on the retailer’s brand health?
- GB: BrewDog revives CMO role - How has the brand done for itself without a CMO so far?
- GB: Government says Netflix password-sharing breaks law: Are customers big on sharing subscriptions?
- US: Under Armour welcomes new CEO – How did the brand fare under its previous chief?
- Align 2023 marketing budgets with proven business strategies
- Synchronise the brand’s message across all channels to boost online presence
- How Neuro-Insight proved the efficacy of interactive vs. traditional ads
- Leverage value propositions to drive sales, guide customers through the sales funnel
- Pair display ads with organic marketing efforts to boost inbound marketing results
- US: Sephora’s US CMO transitions to new role – How did the brand do under the marketing chief?
- GB: Vegan bacon to feature across Burger King’s UK menus – Are customers likely to order away?
- YouTube close to getting rights to stream NFL’s Sunday Ticket
- The “Cookie Crumble” will open a new opportunity for retailers
- Norwegians satisfied with the coverage of the UEFA World Cup
- US: Torrid launches resale program – What’s customers’ take on going the second hand way?
- Content is a bigger reason than cast for movie buffs to watch a film in a theatre
- 2022 Automotive round-up: EVs, price pressure and giving up cars
- Automattic-owned Tumblr looks to revitalise the platform with Tumblr Live
- PR pros can help brands maintain a positive identity with proper email etiquette
- GB: Sainsbury’s to launch a nutrition-focussed product range – Are shoppers big on healthy eating?
- Hver fjerde dansker vil spare på julegaverne i år
- Joka kolmas suomalainen aikoo säästää joululahjoissa tänä vuonna
- Var tredje svensk vill spara in på julklapparna i år
- Hver tredje nordmann vil bruke mindre penger på julegaver i år
- UAE's Biggest Brand Movers: November 2022
- KSA's Biggest Brand Movers: November 2022
- India's Biggest Brand Movers: November 2022
- PayPal tops YouGov’s Banks and Payment Brand Rankings 2022 in Australia
- A third of S’pore adults expect to spend less on Christmas because of the rising cost of living
- US: Biggest Brand Movers December 2022
- Playing with diversity and inclusion: Consumer views toward the toy industry
- Instagram launches ‘Notes’ and other new features to boost sharing capabilities
- Small businesses must adopt digitisation and other trends in 2023 to succeed
- The road ahead for future car buying in APAC
- What type of sponsors resonate with fans of FIFA World Cup teams?
- GB: Lidl to sponsor Spotify’s UK Christmas playlist – Which retailers do Spotify’s listeners favour?
- What type of sponsors resonate with fans of FIFA World Cup teams?
- US: McCormick launches maiden metaverse activation – But does it match consumers’ attitudes?
- PR pros must manage client expectations by framing a clear strategy, defining goals
- Positive marketing strategies help in boosting customer loyalty and revenue
- US: Disney+ introduces ad-supported tier – What do its audiences feel about ad interruptions?
- US: The Honest Company to have a new CEO early next year – How did it do under its current chief?
- Saudi Arabia’s most talked-about brands for November 2022
- UAE’s most talked-about brands for November 2022
- Evidence-based decision-making: top barriers and skill requirements for Australian businesses
- Evidence-based decision-making: surveying the benefits and costs for Australian businesses
- Leverage social media channels to efficiently target Gen Z consumers
- Is the lack of evidence-based decision-making impacting Australian businesses?
- Use paid ads on Twitter to optimise B2B marketing efforts and increase reach
- UK – Biggest Brand Movers – December 2022
- US: Pepsi wants people to mix milk and soda in a new campaign: did it get people talking?
- US: Best Buy chief marketing officer exits – What impact did the outgoing CMO have on the retailer?
- Use personalised CTAs to boost audience engagement and conversions
- Indonesia’s Most Talked-About Brands: November 2022
- Showcase niche industry expertise to optimise B2B marketing strategies in 2023
- Thailand’s Advertiser of the Month: Nov 2022
- Did lottery fever wear off after the $2 billion Powerball jackpot?
- Leverage digital marketing channels to generate leads and increase sales
- Create an adaptive, dynamic digital marketing team to leverage emerging channels
- Local banks dominate YouGov’s Bank and Payment Brand Rankings 2022 in S’pore
- Digital wallets & online payment firms dominate YouGov's Bank and Payment Brand Rankings in M'sia
- YouTubers are boosting their #Shorts videos on the platform
- Marketers can overcome the recession by re-aligning marketing and sales teams' efforts
- Twitter rolls out ad placement controls like to boost ad partner confidence.
- SBI, HDFC and ICICI Bank are the most considered finance brands by urban Indians
- Visa tops YouGov’s Banks and Payment Brand Rankings 2022 in UAE
- Al Rajhi Bank tops YouGov’s Banks and Payment Brand Rankings 2022 in Saudi Arabia
- US: Starbucks introduces NFT loyalty program – But is there an appetite for NFTs among regulars?
- Travel and Tourism: Trends and insights roundup for 2022 — Part 2
- Travel and Tourism: Trends and insights roundup for 2022 — Part 1
- People in the Nordic will spend less on Christmas because of the rising cost of living
- Businesses should analyse influencer behaviour before partnering with them
- Marketers decrease ad spend forecasts for 2023 over recession fears
- How are consumers in Australia and worldwide looking to consume media in the next year?
- Most global consumers to stick with current media habits: YouGov report
- Retail and FMCG/CPG: Trends and insights round-up for 2022
- US: Ford’s CMO Suzy Deering leaves – How has the brand’s health shifted since she joined?
- Esports sponsorships give Red Bull wings
- Meta will now let marketers target Instagram followers with Facebook and IG ads
- CDPs can overcome the challenges of cookieless marketing and data privacy
- Sports industry trends and insights roundup 2022
- Have the World Cup sponsors made an impression?
- Marketers can optimise reach by leveraging LinkedIn’s new ad-targeting options
- Denmark: Which energy companies offer good value for money?
- Sweden: Which energy companies offer good value for money?
- In-person media activities likely to grow in UAE but digital media will dominate consumer choice
- Danskernes medievaner kortlagt
- Svenskarnas medievanor har kartlagts
- Digital media dominates consumers’ choice in India but growth in consumption appears to be slowing
- What are Thai consumers planning to shop for this Christmas & New Year?
- How keen are Thai consumers on Christmas & New Year shopping this year?
- The global picture for travel entering 2023
- Global: The EV-olution of car buying
- US Advertisers of the Month for November: Fitbit, Golden Corral, Duracell
- Canada Advertisers of the Month in November: Old Navy, Nescafé, Mark’s
- Global: Do consumer reviews guide choice of healthcare services?
- US: NFL expands its metaverse presence – But are NFL fans ready for it?
- Has the cost of living increase changed Britain’s betting behavior?
- Do gamers worry about data privacy?
- Do consumers want to see ads on their phone’s lock screen?
- Global consumer perception on credit cards
- Leisure and Entertainment: Trends and insights round-up for 2022
- Do consumers notice influencer-promoted endorsements for sports events?
- Egypt November Advertiser of the Month: Which brands made it to the top?
- Global consumers’ car purchasing journey: 2023
- Are people willing to pay more for sustainable energy? How does their opinion differ from EV owners?
- Have the FIFA World Cup Qatar 2022 sponsors made an impression?
- Optimise PR strategies for 2023 by re-aligning business objectives
- Google Search users can leverage new add-on prompts to refine search results
- Global: Do influencer-promoted food and grocery ads grab consumer attention?
- Global: Do user reviews guide consumers’ choices of movies and TV shows?
- Global: Should movies be released in the cinema before you can watch them at home?
- US and GB: Has Spotify’s 2022 Wrapped launch triggered more Buzz around the brand?
- How advertisers and publishers can navigate today’s digital advertising challenges
- Snapchat+ subscribers could be offered a ‘Story Boost’ feature with wider reach
- US: Which brands show the most momentum entering 2023?
- US: Walgreens’ now offers same-day delivery 24/7: Will the service find favor among customers?
- Five common market research pitfalls (and how to avoid them)
- B2B companies will increasingly leverage AMB practices in 2023
- Collaboration between CMOs and CIOs can drive business growth
- Global: Should airlines and hotels concern themselves with online reviews?
- Global: Have consumers become more comfortable with online doctor consultations?
- Intercept keywords can help brands tap into specific user segments
- Christmas gifting in Hong Kong: where are consumers getting their gifts and gift ideas from in 2022?
- Christmas gifting in Hong Kong: how many are planning such purchases in 2022 – for whom and when?
- Content calendars are vital for relevant and successful content campaigns
- US: Honda to build hydrogen-powered cars in the US: Do any Americans own this engine type currently?
- US: Sephora announces insider as new CEO: How has the brand performed in the recent past?
- How YouGov helped the NSPCC obtain their highest level of donations in 3 years
- 76% of hoteliers attribute campaign success to a first-party data strategy: Study
- Using data-driven marketing to target customers can boost revenue and retention
- Minding the metaverse: Part 4 – Pull and push factors for consumers in Singapore
- Minding the metaverse: Part 3 – Pull and push factors for consumers in Australia
- Minding the metaverse: Part 2 – Interest and potential usage in Australia and Singapore
- Leverage YouTube’s algorithm to boost revenue and improve audience engagement
- Use social media to provide customer service and boost clicks
- An inside look into Indians who plan to save more money next year
- Minding the metaverse: Part 1 – Consumer awareness and perception in Australia and Singapore
- US: Consumers wary of second-hand EVs
- US: Pessimism, social media and the news
- Carrying on with PR efforts during economic uncertainty is beneficial
- Automation helps maximise business output and offer 24/7 customer support
- APAC Biggest Brand Movers – October 2022
- GB: Tesco kickstarts Food Collection drive: Are shoppers keen to donate amid economic stresses?
- Why do current-gen PlayStation, Xbox, Nintendo and PC gamers game?
- US: Which car makers offer the best value for money?
- The qualities Britons look for when choosing a phone handset
- Which genres do Americans who read physical books tend to buy?
- How are consumers in APAC discovering new brands?
- US: Frontier Airlines halts customer service phone line: But do customers favor chatbots?
- US/UK: As interest rates go up, what finance options are car-buyers turning to today?
- US/UK: Are advertisements with moral messages connecting with consumers?
- Consistently capitalise SEO titles to boost click-through rate and SERP ranking
- Leverage evergreen content to boost SEO and generate leads all year round
- GB: Ocado trials new recycling scheme using on-pack tech: Will consumers respond favourably?
- Leverage different fonts to enhance brand image and drive audience engagement
- Optimise and test the marketing funnel to boost customer conversions rates
- UAE’s most talked-about brands for October 2022
- Saudi Arabia’s most talked-about brands for October 2022
- Which banks are Americans most likely to consider when opening a bank account?
- Why tech companies should never betray Mexican’s trust on data privacy
- Can streaming services avoid losing customers in Mexico with rising prices?
- What Mexicans plan to buy, eat and do this Christmas – and how it differs by age
- Measuring consumer interest in EVs in Mexico
- Mexicans know European teams are better. They just don’t follow them
- US: Gap launches official Amazon store: But do Gap customers use Amazon?
- Retail shoppers can spend more if AR is part of the shopping experience: Study
- Businesses can achieve brand amplification with LinkedIn employee advocacy
- US: Nike launches NFT platform: What do its customers feel about buying assets in the Metaverse?
- Propel, Ritz, and Apple AirPods top November’s Biggest Brand Movers in the US
- Brand attitudes among fans of the FIFA World Cup in Denmark
- Close to half of M'sian voters say they have no qualms sharing who they voted for in this election
- US: Bed Bath & Beyond makes another C-suite appointment – How’s the brand doing?
- Optimise website redesigns with insights from customer support teams
- Black Friday shoppers will be mindful of price, quality and durability: Study
- KSA's Biggest Brand Movers (October 2022)
- UAE's Biggest Brand Movers (October 2022)
- Create marketing strategies with real-time audience data to boost conversions
- 67% of UK advertisers intend to cut TV ad spend due to the recession: Study
- Consumer electronics & apparel top considered product purchases among Aussie Black Friday shoppers
- US and GB: Was there enough trust in the crypto space even before FTX went south?
- Boost revenue and retention by creating customer-centric products
- Brands can leverage Instagram Collabs to drive conversions with shoppable posts
- Indonesia’s Advertiser of the Month: Oct 2022
- Three in four Malaysian voters worried about the nation’s future – YouGov poll
- Examining the American soccer fan
- Gamer attitudes towards the FIFA World Cup 2022
- Smaller businesses can boost customer retention by prioritising customer value
- Create limited-edition Thanksgiving campaigns ahead of Black Friday to generate leads
- Singapore Airlines tops YouGov’s 2022 Best Brand Rankings for fifth year running
- Bunnings tops YouGov’s 2022 Best Brand Rankings in Australia for second year running
- Less than half of the retailers expect to effectively manage online SKU growth: Study
- US: Amazon Prime members can now access 100M songs: Where do Prime customers stream music from?
- Global Best Brand Rankings 2022: UK
- Global Best Brand Rankings 2022: Ireland
- Coverage or stories placed was the most-used metric by PR pros in 2022: Study
- Saudia yet again tops YouGov’s Best Brand Rankings 2022 in KSA
- Emirates is the best brand of 2022 according to UAE residents: YouGov
- YouTube tops YouGov’s Best Brand Rankings 2022 in India
- Her er Norges topp 10 innen merkevarer 2022
- Danmarks stærkeste varemærker 2022
- Suomen 10 suosituinta tuotemerkkiä 2022
- Sveriges högst rankade varumärken
- Global Best Brand Rankings 2022: Nordics
- Global Best Brand Rankings 2022: Egypt
- Global Best Brand Rankings 2022: Saudi Arabia
- Global Best Brand Rankings 2022: India
- Global Best Brand Rankings 2022: United Arab Emirates
- Malaysia GE15: Pakatan Harapan set to capture largest share of voters – YouGov poll
- One in six consumers ditched their phone carriers over the last year, here’s why
- Global Best Brand Rankings 2022: Japan
- Global Best Brand Rankings 2022: Hong Kong
- Global Best Brand Rankings 2022: Australia
- Global Best Brand Rankings 2022: China
- Global Best Brand Rankings 2022: Indonesia
- Global Best Brand Rankings 2022: Taiwan
- Global Best Brand Rankings 2022: New Zealand
- Global Best Brand Rankings 2022: Vietnam
- Global Best Brand Rankings 2022: Singapore
- Global Best Brand Rankings 2022: Thailand
- Global Best Brand Rankings 2022: Malaysia
- Global Best Brand Rankings 2022: South Korea
- Global Best Brand Rankings 2022: Philippines
- A brand's social media presence must be created in alignment with brand goals
- Leverage ecommerce merchandising strategies to boost product discovery
- UAE residents concerned about traffic are most optimistic about flying taxis
- US: How people will travel for the 2022 EOY holidays
- Gamer attitudes towards the FIFA World Cup 2022
- Boost site traffic by increasing website authority with SEO techniques, backlinks
- US: Carmakers are upping EV prices: Does this match what car buyers would be willing to pay?
- Get executive buy-in for content marketing by leveraging data
- Hong Kong’s Most Talked-About Brands: October 2022
- The global evolution of car buying
- Do video game influencers provide value for money for marketers?
- Leverage early holiday season shopping habits to boost year-end revenue
- Do consumers take notice of influencer-promoted gambling endorsements?
- COP27– Do consumers think that financial services are doing enough to reduce their carbon footprint?
- Engage customers, build awareness with time-sensitive offers with reactive marketing
- Global: Consumers still prefer to buy groceries in-person rather than online
- GB: Morrisons launches new loyalty programme – Will it click with regulars and festive shoppers?
- Do influencer-promoted phone ads work on consumers? Here’s what they say
- One in five globally use social media for flirting and dating. Who are they and how to target them?
- Over half of US consumers are climate-conscious shoppers: Study
- Boost revenue and build brand advocacy through shoppable content
- India's Biggest Brand Movers (Q2 vs Q3 2022)
- One in five global consumers are in credit card debt
- Franchisor brands can leverage video marketing to enhance the recruitment process
- Use loyalty programs to collect customer data and strengthen customer relationships
- FIFA World Cup has a grip on higher income consumers around the world – beating the Olympics
- How popular is online shopping in APAC – across different markets and product categories?
- Brand attitudes among fans of FIFA World Cup in Sweden
- Discovering the Double Digit Sales Shoppers in Indonesia and Thailand
- US: Streaming services now on YouTube: Which services do YouTube’s audiences use regularly?
- A strong PR strategy can help ecommerce brands engage target audiences better
- Voice search is being used by half of all US consumers daily: Survey
- Can EV chargers influence a customer’s decision to shop with a retailer?
- Global cooking sauce markets and sustainability
- How important are buy now, pay later solutions to holiday shoppers this year?
- How has the Kanye West fallout affected Adidas’ brand health?
- A legally-sound, easy-to-read return policy builds consumer trust
- UAE October Advertiser of the Month: Which brands made it to the top?
- Amazon Prime members can now access Amazon Music Unlimited for $89 per year
- For 77% of event leaders, virtual events are now a permanent part of their event mix
- The importance of sustainability in travel brand development
- Optimise websites for mobile to leverage growing mobile internet traffic
- US: Maybelline launches new virtual experience: What do its customers think about virtual reality?
- Urban Indians are most likely to notice endorsements of mobile phones and clothes on social media
- FIFA World Cup 2022: Who are Britain’s football bettors?
- Boost PR efforts ahead of 2023 by redefining communication strategies
- All website elements must be as specific as possible to boost engagement
- Use email campaigns as a part of PR efforts to boost brand awareness
- GB: Asda launches vegan range ahead of Christmas: Which supermarket do vegans favour most?
- PR pros can leverage paid placements to set up their clients as thought leaders
- Discovering Loyalty in Telco in APAC
- Younger Australians more likely to say the pandemic is ‘pretty much over’
- Communicate to customers how a product or service will benefit them
- Brands must update outdated content regularly to improve search ranking
- APAC Biggest Brand Movers – September 2022
- Who are the UK’s buzziest car brands?
- Which US auto insurers offer the best value for money?
- Canada Advertisers of the Month in October: Door Dash, Uber Eats and Canadian Tire
- US Advertisers of the Month in October: Humana, Hershey’s, Mucinex
- Brands can leverage blogs to showcase industry expertise and generate leads
- Businesses can use Google Shopping to build brand authority
- Which US health insurers offer the best value for money?
- US: Burberry announces Minecraft crossover – Are the label’s current customers big on gaming?
- Just one in eight Australians think Halloween is celebrated because it is a proper special occasion
- YouTube segregates Shorts, livestreams, and normal videos on creator channels
- Turn leads into customers with a tailor-made email marketing strategy
- What are Black Friday shoppers in S'pore looking to purchase? Personal care, electronics and apparel
- Is Halloween a ‘proper’ special occasion, or is it too commercialised?
- Who are America’s favorite bipartisan fast food and alcohol brands?
- Vetting influencers before signing them can help avoid a potential PR Crisis
- Most publishers to offer simple discounts this holiday season: Study
- GB: Apple challenger Nothing to open a retail outlet: do Britons tend to shop online or offline?
- Use data to tell stories that communicate complex information to a broad audience
- YouTube to introduce channel handles to give content creators better visibility
- US and GB: Tesla launches new home charger - does EV charging put off potential car buyers?
- What’s driving car buying in 2022?
- Global: How are purchase behaviors changing in response to supply shortages?
- How Crossmedia achieved a 60% increase in brand awareness for heycar with YouGov
- Leverage live commerce, shoppable ads to target buyers effectively and boost sales
- Pinterest firms up its ‘discovery platform’ pitch with Louvre partnership
- Eco-investing in the Nordics
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- Apple’s ‘Far Out’ event – How did it impact the brand in the UK market?
- Channel integration is key to a successful omnichannel marketing strategy
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- Study claims that most EU companies are unknowingly in breach of data protection laws
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- US: Biggest Brand Movers October 2022
- Optimise site landing pages to help boost conversion rates
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- Demand for data-driven insights requires analysts and marketers to help each other
- How is the cost-of-living crisis affecting charities in the UK?
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Agencies
Agencies
Audience intelligence
Know your target audienceBuild a complete picture of your customers' complex lives, with audience intelligence from 29 million registered panel members worldwide.
Know your target audienceBuild a complete picture of your customers' complex lives, with audience intelligence from 29 million registered panel members worldwide.
Audience intelligence
Know your target audienceBuild a complete picture of your customers' complex lives, with audience intelligence from 29 million registered panel members worldwide.
Know your target audienceBuild a complete picture of your customers' complex lives, with audience intelligence from 29 million registered panel members worldwide.
Why YouGovYouGov offers the most accurate data, engaged panel members, pioneering technologies, and trusted experts. You’ll get honest, hard-hitting, real-world data to shape your strategy. Empower yourself with real opinions from real people, tracked over time.
Why YouGov
Why YouGov