Thanks for reconfirming your attendance for the YouGov Breakfast Briefing: Changing lanes: Understanding the brand switching journey in the UK car market

We look forward to seeing you soon.

Here’s what you can expect:

  • Join us in our London office, based in Old Street, on Thursday 19 November
  • Hear from YouGov experts and external speakers on what is driving consumers to switch between established and newer auto brands
  • Where legacy manufacturers and newer entrants compete most strongly for consideration
  • Which factors pull consumers towards one brand over another
  • How EVs compare with other engine types during the consideration journey
  • What role the used-car market plays in shaping brand and vehicle choice
  • Enjoy a complimentary breakfast and network with other industry professionals

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