Imran Ahmed
Imran heads the syndicated data products offering at YouGov MENA and brings over 16 years of market research experience from the UK and more recently in MENA. He’s worked with a wide variety of clients/multinationals across a wide range of industries with a focus on online data collection.
INT KSA Biggest Brand Movers 2026
UAE Biggest Brand Movers 2026
UAE Advertisers of the Month 2026
Saudi Arabia Word of Mouth Risers 2026
UAE Word of Mouth Risers 2026
Saudi Arabia Advertisers of the Month 2026
More than meets the ear: UAE podcast ads report 2026
Ad of the month KSA – Maggi
During January, Pepsi achieved the highest uplift in Ad Awareness of any brand in Egypt
AD of the month EGY – Schweppes December 2020
AD of the month UAE– Global Village October 2020
Riyad bank creates greatest Ad Awareness in Saudi Arabia in September
Carrefour tops the 2020 YouGov BrandIndex Customer Loyalty Rankings in Egypt
Almarai tops the 2020 YouGov BrandIndex Customer Loyalty Rankings in KSA
Emirates tops the 2020 YouGov BrandIndex Customer Loyalty Rankings in the UAE
Emirates, Almarai and Carrefour top the 2020 YouGov BrandIndex Customer Loyalty Rankings in MENA
Panda’s ‘Back to School’ campaign strikes a chord with the Saudi public
UAE residents eager to return to shopping malls & beaches, not in a hurry to attend music concerts
Amazon’s rebrand campaign in Saudi creates greatest uplift in Ad Awareness in June
Talaat Moustafa Group’s controversial advertisement leads to uplifts in brand perception
Vimto’s Ramadan campaign succeeds in achieving Ad Awareness in KSA
UAE residents respond positively to KFC’s proactive measures in response to COVID-19
Public service messages from Dubai Police strike a chord with UAE residents amid the COVID-19 crisis
Dettol’s public service messages strike a chord with UAE residents amid ongoing Coronavirus crisis
Providing monetary support to their families is the top financial goal among UAE working residents
Colgate achieves the greatest uplift in Ad Awareness among UAE residents
Emirates, Almarai and WhatsApp top the YouGov BrandIndex 2020 Women’s Choice Rankings in MENA
WhatsApp tops the 2020 Women’s Choice Rankings in Egypt for the second year in a row
Almarai tops the 2020 Women’s Choice Rankings in Saudi Arabia
Emirates tops the 2020 Women’s Choice Brand Rankings in the UAE
Etihad Airway’s recent communication achieves cut-through among UAE residents
Emirates, Almarai and WhatsApp top the 2019 YouGov BrandIndex Buzz Rankings in the Middle East
Almarai tops the 2019 YouGov BrandIndex Buzz Rankings in Saudi Arabia
Emirates tops the 2019 YouGov BrandIndex Buzz Rankings in the UAE for the third time
WhatsApp tops the 2019 YouGov BrandIndex Buzz Rankings 2019 in Egypt
Sunsilk’s ‘Rethink Pink’ campaign strikes a chord with UAE residents, especially women