What do Singaporean consumers really think about ageing, prevention, and skincare?Download the full report

Aging is universal, but attitudes toward preventing it vary widely. While some consumers actively invest in anti-ageing products and treatments, others take a more relaxed approach.

In YouGov’s Anti-aging report 2026, we explore what Singaporean consumers think about aging, who is trying to prevent it, which treatments they are open to trying, and where spending is concentrated across the market.

The report also explores how anti-aging sentiments in Singapore compares to consumers with more than 15 global markets.

From routine skincare to AI-powered analysis tools, brands are competing in a market where awareness is high, but adoption remains limited beyond a few core categories.

Download the full report to learn:

  • How many Singaporean consumers are actively trying to prevent aging?
  • Which skincare, supplement, and treatment formats are Singaporean consumers most interested in trying?
  • How much are consumers spending on anti-aging every month?
  • Where do consumers learn about new anti-aging products and treatments?
  • Are the most well-known anti-aging treatments also the most commonly used?
Download the full reportGet in touch
Subscribe to the YouGov newsletter