Among urban Indians who shop online, 60% say their digital orders account for more than half of their overall shopping.
So, when they are shopping online, what do they expect from the retailers they buy from?
YouGov’s new report Unboxing online shopping: What urban Indians want from delivery and returns explores how much shopping is done online, the delivery expectations consumers have from retailers, return policy preferences and more.
Download the full report to understand:
- How important is delivery speed to online shoppers?
- Are online shoppers willing to buy from retailers without free return policies?
- What type of tracking features do consumers expect to have when buying online?
- Are online shoppers concerned about package theft?
- How different are the online shopping tendencies between the digital generation (those born in 1981 or later) and pre-digital generation?