Already 15 years we dive deep into the guest experience across more than 70 Out of Home foodservice formulas in the Netherlands. We assess each formula using seven essential dimensions of guest satisfaction: Convenience – Enjoyment – Affordability – Hospitality – Healthiness - Good Conscience - Compelling Story. These pillars form the foundation for our annual nominations and rankings.

And the winners of 2025 are

  • Fastservice: I love sushi
  • Coffee & lunch: Brownies & downies
  • On the Move: Avia
  • At Work: Hutten
  • Casual Dining: Proeflokaal Bregje
Want us to share our OOH Formula Monitor results with you?Interested? Get in touch and sign up
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